About Influentials
Influentials is a modern influencer marketing platform designed to simplify how brands collaborate with creators and manage campaigns from start to finish.
Influentials Details
Vendor
Influentials
Year Launched
2015
Location
Rotterdam, Netherlands
Deployment
cloud
Training Options
live online
Countries Served
All Countries
Languages
English, Dutch
Users
Influencers, Brands, Agencies, Marketers
Industries Served
Marketing and advertising, E-commerce and retail, Consumer brands, Fashion and beauty, Technology brands, Agencies and digital marketing firms, Media and entertainment
Tags
Influencer marketing, creator economy, UGC platform, campaign management, social media marketing, brand collaboration, influencer discovery, marketing automation, creator marketplace.
Influentials's In-App Market Place
Does Influentials have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
0
Mini Apps
Pricing Options
Free trial
Free version
Request a quote
Promo Offer
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD ($), CAD ($), JPY (¥), CNY (¥), RUB (₽), BRL (R$), MXN ($)
Pros & Cons
- Built-in payment automation significantly reduces administrative workload related to contracts, invoices, and influencer compensation tracking.
- Marketplace model accelerates creator discovery by allowing influencers to apply directly to campaigns without manual outreach.
- Detailed audience analytics help brands select creators based on real performance metrics rather than follower counts alone.
- Collaborative team features allow agencies and marketing teams to coordinate campaigns efficiently within a single shared workspace.
- Limited publicly documented integrations compared to larger enterprise influencer marketing platforms with broader ecosystem connectivity.
- Heavy focus on influencer marketing limits usefulness for companies seeking broader digital marketing automation tools.
- Some advanced strategic features require higher subscription tiers or managed campaign services for full functionality.
- Platform ecosystem primarily optimized for European market workflows, which may require adaptation for other regions.