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Kreato CRM

by Kreato · Since 2015
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ActiveAvailable globallyCloud
Quick facts
VendorKreato
Year launched2015
StatusActive
LocationMithula Towers, Nathan Subramanian Colony Road, Velachery, Chennai, India
Countries servedGlobal
Languages11
Integrations5+
Free tier
Free trialYES
Contact sales

About Kreato CRM

Kreato CRM is a customer relationship management software from Kreato that helps businesses manage their interactions with customers. It includes contact management, sales tracking, and reporting tools so teams can better understand customer needs and improve engagement. The platform allows users to automate routine tasks and gain insights from data analytics. Kreato CRM is designed with a user-friendly interface, making it accessible for teams of all sizes. Key capabilities: contact management sales tracking reporting tools automation features data analytics Best for: small to medium-sized businesses that need to manage customer relationships effectively.

Kreato CRM by Kreatio emerges as a robust, AI-powered sales CRM designed to empower sales teams with intelligent tools that enhance decision-making and streamline sales execution. Central to its appeal is the deep integration of artificial intelligence through its proprietary Axlerate AI and Axlerate GPT engines, which aim to make every step of the sales process faster, smarter, and more efficient. This positions Kreato not just as a standard CRM solution, but as a forward-thinking platform built around the evolving needs of modern sales organizations. By embedding predictive and generative AI capabilities directly into core CRM functions, Kreato enhances everything from lead scoring and sales forecasting to engagement recommendations and team performance coaching. At its foundation, Kreato offers all the essential tools expected from a modern CRM, such as lead and opportunity management, contact tracking, and sales pipeline visualization. However, what sets it apart is how these core functions are enhanced by AI.

Pros & Cons

What users like
  • +Ideal for Long Sales Cycles – Well-suited for technology and real estate industries with multi-touch processes.
  • +Strong Lead & Data Management – Easy handling, flexible data entry, and seamless business integration.
  • +User-Friendly & Intuitive – Simple interface requiring minimal training.
  • +Customization & Automation – Supports tailored quotes and automates daily activities.
  • +Affordably Priced – Cost-effective with essential plug-and-play integration apps.
  • +Reliable Email & Mass Mailing Features – Helps teams manage communications efficiently.
What users flag
  • No Industry-Specific Solutions – Lacks targeted solutions for different sectors.
  • Mobile Version Not Available – Limited mobile accessibility.
  • Limited Two-Step Verification – Lacks enhanced security measures.
  • Incompatible Website Inquiry Forms – Manual data entries required.
  • Email & SMS Trigger Issues – Some users struggle with notifications.
  • Slow Lead Entry Process – Redundant steps reduce efficiency.
  • Bug in Email Entry Validation – Error correction options are limited.
  • Need for More External Integrations – Expansion of compatibility with other platforms would enhance usability.

Features

Key features

Sales CRM with In-built Sales Acceleration AI (Axlerate AI & GPT)
Kreato integrates a standard Sales CRM platform with its proprietary AI, Axlerate AI and Axlerate GPT, to enhance sales decision-making and execution throughout the sales cycle.
Automated Lead Capturing and Distribution
The system automatically captures leads from various sources (web forms, emails, calls, etc.) and intelligently distributes them to the appropriate sales representatives.
AI-Powered Lead Scoring (Profile Fit & Winning Probability)
Axlerate AI analyzes leads based on their profile fit and predicts their probability of conversion, enabling sales teams to prioritize high-potential prospects.
Automated Sales Engagement Tools
Kreato offers in-built tools for engaging customers across multiple channels (email, calls, SMS) directly from the CRM, including templates, tracking, and automated responses.
AI-Driven Pipeline Prescriptions and Forecast Probability
Axlerate AI provides recommendations on how to progress deals in the pipeline and predicts the likelihood of sales forecasts being achieved.
Comprehensive Sales Automation
The platform automates various repetitive tasks such as profile enrichment, task assignment, report scheduling, and email sequences, freeing up sales teams to focus on selling.

Additional features

Sales CRM
Core platform for managing sales processes.
Predictive AI
Uses AI to forecast sales outcomes and guide strategies.
Generative AI
Employs AI to create content and assist with sales tasks.
AI Assistance
General AI support integrated into the CRM.
Axlerate AI
In-built AI platform for sales acceleration.
Axlerate GPT
Another in-built AI platform, likely for more advanced text-based assistance.
Sales Pipeline Management
Tools for tracking and managing the stages of the sales process.
Engagement Tools
Features to interact with customers.
Automation Tools
Capabilities to automate sales tasks.
Sales Execution Capabilities
Features designed to help sales teams perform effectively.
Lead Management
Tools for handling and organizing leads.
Opportunity Management
Features for tracking and progressing sales opportunities.
Closure Tools
Functionality to help finalize sales deals.
Faster Selling
Aims to accelerate the sales cycle.
Smarter Selling
Provides insights for more informed sales decisions.
More Effective Selling
Enhances the overall impact of sales efforts.
AI Capabilities for Sales Growth
Specific AI features designed to drive sales.
Auto Profile Enrichment
Automatically adds detailed information to customer profiles.
Lead Capturing
Automatically gathers new leads from various online and offline sources.
Lead Distribution
Automatically assigns leads to the correct sales reps.
Intelligent Mechanisms for Lead Distribution
Uses data and rules to distribute leads effectively.
Task Assignment
Automatically assigns tasks based on sales pipeline events.
Reports Scheduling
Automatically generates and sends reports on a predefined schedule.
External Triggers
Allows the system to trigger actions in external systems based on CRM events.
Web-hooks/API
Methods for connecting Kreato with other software.
Email Responders
Automatically sends email replies based on customer actions.
Drip Email Campaigns
Automatically sends a series of personalized emails over time.
Email Scheduling
Allows scheduling emails to be sent at optimal times.
In-Built Engagement
Customer interaction tools integrated directly into the CRM.
Plug-N-Play Integrations
Easy to connect with other systems.
Sales Email
Ability to send emails to customers from within the CRM.
Email Templates
Pre-designed email formats for consistency.
Email Tracking (Opens & Clicks)
Monitors email engagement.
In-Built Dialer
Functionality to make calls from within the CRM.
Auto Logged Call Recordings
Automatically saves recordings of phone calls.
Text Transcriptions
Converts call recordings into text.
Texting
Ability to send SMS messages to customers from the CRM.
Transactional Updates via Text
Sending important account or purchase information via SMS.
Reminders via Text
Sending automated reminders to customers via SMS.
Core Sales CRM – Overview
General information about the CRM features.
Lead & Opportunities Management
Tools for managing prospects and potential deals.
Auto Lead Capturing & Distribution
Automatic gathering and assignment of new leads.
Sales Automation
General features for automating sales processes.
Sales Dialer
Tool for making phone calls from the CRM.
Sales Reports & Analytics
Features for generating sales performance reports and insights.
Sales Rep Dashboard
A visual overview of key sales metrics for individual reps.
Sales Forecasting & Target Predictions
Tools for predicting future sales and setting targets.
Sales Sequence (Process Roadmap)
A guided set of steps for sales reps to follow.
Plug-N-Play Integrations
Easy connections with other software.
Axlerate AI for Sales Acceleration
Specific AI features designed to improve sales speed and effectiveness.
Lead Scoring (Profile Fit)
AI-driven scoring based on how well a lead matches ideal customer profiles.
Lead Scoring (Winning Probability)
AI-driven scoring based on the likelihood of converting a lead.
Pipeline Prescriptions
AI-powered recommendations on how to advance deals in the pipeline.
Sales Forecast Probability
AI's prediction of the accuracy of sales forecasts.
Engagement Recommendations
AI suggestions on how to best engage with customers.
Email Intent Tagging
AI identifies the purpose or sentiment of customer emails.
Team Performance Insights
AI-driven analysis of sales team performance.
Team Performance Coaching
AI-powered suggestions for improving team performance.
Lead & Opportunity Insights
AI-driven analysis of lead and opportunity data.
Blog
Resource for articles and information.
Sales CRM – A Primer
Introductory guide to Sales CRM.
AI for Sales – A Primer
Introductory guide to using AI in sales.
Sales Acceleration – A Primer
Introductory guide to sales acceleration strategies.
Why We Built Kreato
Information about the company's mission and values.
Whitepapers and Guides
In-depth resources on various sales topics.
Quick Links
Easy access to important sections.
Security and Reliability Information
Details about the platform's security measures.
Kreato Support Plans
Information about customer support options.
Golive Professional Services
Onboarding and implementation services.
Master Subscription Agreement
Legal terms for using the software.
Privacy Policy
Information about data handling and privacy.
About Us
Company information.
Contact Us
Ways to get in touch with Kreato.
Become a Partner
Information for potential partners.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
11
Interface languages
1
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianChineseJapaneseKorean

Billing currencies

🇮🇳INR

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