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LianaMailer

by Liana Technologies · Since 2005
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Active1+ countriesCloud
Quick facts
VendorLiana Technologies
Year launched2005
StatusActive
LocationKansankatu 53, Oulu, FIN-90100, FI
Countries served1+
Languages16
Integrations10+
Free tier
Free trial
Contact sales

About LianaMailer

LianaMailer is an email marketing software from Liana Technologies that provides tools for effective communication and marketing strategies. It includes features such as email template creation, recipient segmentation, and performance tracking so users can manage their email campaigns efficiently. LianaMailer allows users to design responsive emails, automate campaigns, and analyze results for informed decision-making. With its user-friendly interface, businesses can easily reach their target audience and improve engagement through tailored messaging. Key capabilities: email automation A/B testing detailed analytics contact management responsive design Best for: marketers and businesses that need a comprehensive solution for email marketing.

LIANAMAILER by Liana Technologies is an enterprise-capable email marketing solution designed to help organizations plan, send, and measure email communications with a focus on deliverability, brand consistency, and campaign analytics. Built for marketers who need a reliable platform for newsletters, transactional messaging, and automated journeys, the product typically emphasizes template-driven design, audience segmentation, campaign automation, and reporting that translates engagement data into actionable insights. Its positioning tends to favor mid-sized to large organizations and agencies that require stronger control over deliverability and compliance than lightweight tools provide. The interface of LIANAMAILER is generally polished and professional, prioritizing clarity over clutter. Users usually encounter a central dashboard that highlights campaign health, recent activity, and key metrics like open and click rates. The email builder combines drag-and-drop blocks with an HTML editor for designers who want granular control; previews for desktop and mobile rendering are standard. Navigation follows familiar marketing-tool conventions—campaigns, contacts, automation, and reports are accessible from persistent menus—so onboarding is straightforward for teams who have used other ESPs.

Pros & Cons

What users like
  • +High email deliverability rate prevents spam folder issues.
  • +Easy-to-use drag-and-drop editor simplifies email creation.
  • +Built-in AI assistant quickly generates text for emails.
  • +Dedicated expert support helps optimize campaigns and results.
  • +Multi-channel campaigns are possible with integrated SMS messaging.
What users flag
  • Advanced features like API access are limited to higher-priced plans.
  • No free plan is mentioned in the provided text.
  • Custom templates and advanced features require higher-priced plans.
  • The pricing is based on a monthly subscription and subject to VAT.
  • The user interface is only available in a few languages.

Features

Key features

Exceptionally High Deliverability Rate
The software ensures emails land in inboxes, not spam folders, due to its high-quality servers and security commitment since 2005.
Built-in AI Assistant
An integrated AI assistant helps users quickly generate text for their newsletters based on simple requests.
Comprehensive Reports
The tool offers detailed reports with clear graphics, including click heatmaps, to visualize campaign success and engagement.
SMS Messaging
LianaMailer allows you to send effective SMS campaigns using the same tool, providing a multi-channel approach.
Expert Support
Users get access to a dedicated support team and expert insights to help them get started, optimize results, and stay informed on new features.

Additional features

Templates
You can choose from an extensive library of templates or have a unique one created for your brand.
Versatile Content Elements
The editor supports a variety of content types, including videos, polls, RSS feeds, and personalized sections.
Automated Content with RSS Feeds
Content can be automatically pulled into emails directly from RSS feeds or other sources.
Segmentation
The software allows you to easily segment contacts into lists and personalize content based on their characteristics.
Social Media Sharing
You can share your campaigns on social media platforms.
DKIM and SPF
The software includes DKIM and SPF to improve email deliverability.
International Marketing
LianaMailer is built for international use with multilingual templates, time zone scheduling, and a user interface in multiple languages.
Integrations
The platform integrates with CRM systems, analytics tools, and other essential software, with options for custom integrations.
GDPR Compliance
The tool is compliant with GDPR and other data protection regulations.
Dedicated Customer Success Manager
The Business plan and higher include a dedicated manager to help with your campaigns.
RSS Feature
The Enterprise plan includes an RSS feature to automate content.
Welcome Messages and Autoresponders
The Enterprise plan supports automated welcome messages and autoresponders.
API Access
The Enterprise plan provides access to the API for custom needs.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Pro

EUR 74

Business

EUR 115

Enterprise

EUR 209

Countries & Languages

1
Countries served
16
Interface languages
10
Billing currencies

Available in

All Countries.

Interface languages

EnglishFinnishSwedishGermanFrenchSpanishEstonianRussianDanishNorwegianPolishChineseDutchItalianPortugueseJapanese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇸🇪SEK🇩🇰DKK🇳🇴NOK

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