LoyaltyTrac logo

LoyaltyTrac

by Performance Loyalty Group, Inc · Since 2002
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ActiveAvailable globallyCloud
Quick facts
VendorPerformance Loyalty Group, Inc
Year launched2002
StatusActive
Location2333 San Ramon Valley Boulevard, Suite 425, San Ramon, CA 94583, US
Countries servedGlobal
Languages1
Integrations1+
Free tier
Free trial
Contact salesYES

About LoyaltyTrac

LoyaltyTrac is a loyalty program management software from Performance Loyalty Group, Inc. It provides features such as customer segmentation, reward tracking, and performance analytics so businesses can effectively manage and assess their loyalty initiatives. This platform allows organizations to create targeted campaigns based on customer behavior and preferences, ensuring resources are utilized for maximum impact. Additionally, it supports integration with existing point-of-sale systems and offers comprehensive reporting tools for detailed insights into program performance. Key capabilities: customer segmentation reward tracking performance analytics campaign management integration support Best for: retailers and service providers that need to develop and maintain customer loyalty programs.

LoyaltyTrac by Performance Loyalty Group, Inc. stands out as a powerful platform designed to aid businesses in retaining their customers through well-structured loyalty programs. At its core, LoyaltyTrac offers a suite of tools that enable companies to track customer behaviors, manage loyalty rewards, and foster strong, long-term relationships. This makes LoyaltyTrac a strong contender for businesses looking to maximize customer retention and loyalty in a way that resonates with their customer base. One of LoyaltyTrac’s most impressive aspects is its versatility and depth of functionality. The platform supports everything from loyalty cards, promotions, and gamification elements, to customer surveys, social promotions, and gift card management. This comprehensive range of tools lets companies customize their loyalty programs to align with their unique goals and customer preferences. Furthermore, LoyaltyTrac’s ability to track customer activity and provide real-time data helps companies make more-informed decisions and fine-tune their loyalty strategies for maximum impact. Using LoyaltyTrac feels quite effortless, thanks to its well-designed, user-friendly interface. The platform’s clean and organized layout makes navigating its numerous modules easy, even for users with limited technical expertise.

Pros & Cons

What users like
  • +1. Customers express satisfaction with the software.
  • +2. The software contributes to increased retail RO dollars.
  • +3. Members are visiting more frequently since implementing the software.
  • +4. The software provides high-quality marketing communications.
What users flag
  • 1. The loading speed of the software's reports could be improved.

Features

Key features

1. Strengthen Your Local Brand
LoyaltyTrac focuses on promoting the dealership's brand, store, local market, and customers, unlike OEM programs that primarily build national brand loyalty.
2. Create a Captive Service Environment
The program helps dealerships tie customers to their service department through a membership program, ensuring repeat business for service needs.
3. Improve Customer Engagement with Personalized Experiences
LoyaltyTrac utilizes proven engagement practices and multi-channel strategies to deliver personalized experiences, fostering stronger customer loyalty.
4. Branded Mobile Dealership App
Dealers get their own customized mobile app allowing customers to connect with the dealership, view inventory, schedule service, check history and recalls, and receive offers.
5. 5 Star Reputation Management
This technology helps dealerships improve their online presence by getting better customer reviews, which influences online search results and customer decisions.

Additional features

1. Dealer Loyalty Rewards Program
The core offering, designed to increase customer retention and loyalty for dealerships.
2. Catering to Multiple Franchises
Suitable for dealerships with multiple stores and different franchises, allowing for cross-selling under one locally branded program.
3. Alternative to OEM Programs
Provides a better solution for dealers in OEM programs or those without one, offering more local control and effectiveness.
4. Strengthen Your Local Brand
Focuses on the dealership's brand over the national OEM brand.
5. Create a Captive Service Environment
Encourages customers to return to the dealership for all their service needs.
6. Membership Program
Operates through an opt-in membership model for customers.
7. Improve Customer Engagement
Emphasizes building real, personalized experiences for customers.
8. Personalized Experiences
Tailors interactions to individual customer segments.
9. Multi-Channel Customer Engagement Strategy
Utilizes various communication channels to optimize the customer experience.
10. Mobile Dealership App
A customized app for customers to interact with the dealership.
11. Dealership Text Messages
Enables communication between the dealership and customers through text messages via the app.
12. Vehicle Inventory Lookup
Customers can view the dealership's current vehicle inventory through the app.
13. Schedule Service Appointments
Customers can book service appointments directly through the app.
14. Check Vehicle Service History
Customers can access their vehicle's service records within the app.
15. Check for Recalls
Customers can check for any recalls on their vehicles through the app.

Pricing

Free trial
Free version
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Countries & Languages

Global
Countries served
1
Interface languages
6
Billing currencies

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY

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