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magnews

by Diennea · Since 2008
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Active1+ countriesCloud
Quick facts
VendorDiennea
Year launched2008
StatusActive
LocationViale G.Marconi 30/14, Via Donatello 30, Milano, Faenza, Milano, Parigi, IT
Countries served1+
Languages1
Integrations1+
Free tierN/A
Free trialN/A
Contact salesYES

About magnews

Magnews is an email marketing software from Diennea that enables businesses to manage their email campaigns. It includes features such as advanced segmentation, A/B testing, and automation tools so marketers can tailor their communications and improve engagement. Magnews also supports real-time analytics, allowing users to track campaign performance and make informed decisions. The platform is designed to facilitate the creation of responsive email templates and manage subscriber lists effectively. Key capabilities: advanced segmentation A/B testing automation tools real-time analytics responsive email design Best for: marketing teams that need to execute targeted email campaigns.

Magnews by Diennea is a comprehensive email marketing and omnichannel communication platform designed to enhance customer engagement and streamline marketing campaigns. Its primary purpose is to facilitate businesses in creating, managing, and analyzing email marketing strategies efficiently. With features such as advanced email campaign creation, personalized content delivery, A/B testing, and robust analytics, Magnews caters to a diverse range of industries. Additionally, it extends its functionality to include SMS marketing, push notifications, and social media integrations, making it a versatile tool for marketers aiming to deliver cohesive and impactful communication across multiple channels. The user interface of Magnews is visually appealing, with a clean and intuitive design that caters to both novice and experienced users. The drag-and-drop editor simplifies the process of creating visually engaging email templates, while the well-organized dashboard provides quick access to essential tools and campaign analytics. Navigation is seamless, with logical categorization of features such as campaign creation, audience segmentation, and reporting. The platform includes unique design elements like real-time previews of email layouts across devices, ensuring a polished final product.

Pros & Cons

Pros
  • Extensive features for omnichannel communication
  • Advanced automation and segmentation capabilities
  • Excellent customer support and resources
Cons
  • Initial learning curve for inexperienced users

Features

Key features

Omnichannel Marketing

Manage email, SMS, landing pages, surveys, and pop-ups within a single platform for seamless multi-channel campaigns.

AI-Powered

Leverage AI for personalized recommendations, improved campaign performance, and enhanced customer segmentation.

Customer Journey Orchestration

Manage the entire customer lifecycle, from acquisition to retention and reactivation.

Data-Driven Insights

Gain valuable insights into campaign performance with detailed analytics and reporting.

Integrations

Integrate with various CRM, e-commerce, and other marketing tools.

Additional features

Design and manage email campaigns

Create visually appealing emails using drag-and-drop editors, pre-designed templates, and HTML coding.

A/B testing

Experiment with different subject lines, content variations, and call-to-actions to optimize email performance.

Segmentation

Target specific audience segments with personalized messages based on demographics, interests, behavior, and other criteria.

SMS Campaign Management

Create and send SMS messages for promotions, alerts, and reminders.

Landing Page & Form Builder

Create custom landing pages and forms to capture leads, collect data, and drive conversions.

Interactive Content

Design interactive surveys, quizzes, and polls to engage your audience, gather feedback, and collect valuable data.

Multi-channel Campaigns

Orchestrate seamless multi-channel campaigns across email, SMS, social media, and other channels.

Data Collection & Merging

Collect data from various sources, including online and offline channels, such as website interactions, CRM systems, and point-of-sale systems.

Customer Profiling

Build detailed customer profiles that include information about demographics, interests, purchase history, website behavior, and other relevant data.

Audience Segmentation

Segment your audience into smaller, more targeted groups based on various criteria, such as demographics, interests, behavior, and purchase history.

Personalized Communication

Leverage customer data to personalize communication across all channels.

Campaign Performance Monitoring

Track key metrics such as open rates, click-through rates, conversion rates, bounce rates, and ROI.

Personalized Recommendations

Leverage AI to provide personalized product recommendations based on customer behavior and preferences.

Predictive Analytics

Utilize AI to predict future customer behavior and identify potential churn risks.

Automated Campaign Optimization

Use AI to automatically optimize campaign settings, such as send times and subject lines, for better performance.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

1
Countries served
1
Interface languages
13
Billing currencies

Available in

italy

Interface languages

Italian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇭CHF🇨🇳CNY🇸🇪SEK🇳🇴NOK🇩🇰DKK🇰🇷KRW🇮🇳INR

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