Mailjet logo

Mailjet

by Sinch
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ActiveAvailable globallyCloud
Quick facts
VendorSinch
Year launched
StatusActive
Location43 rue de Dunkerque 75010 Paris
Countries servedGlobal
Languages10
Integrations54+
Free tier
Free trial
Contact sales

About Mailjet

Mailjet is an email marketing software from Sinch that assists businesses in managing their email campaigns. It provides features such as email design, contact management, and analytics so users can effectively track and improve their email performance. Mailjet allows users to create responsive email templates, segment their audience for targeted campaigns, and analyze metrics like open rates and click-through rates. With an easy-to-use interface, it supports real-time collaboration among team members for more efficient workflow management. Key capabilities: email design contact management analytics real-time collaboration template creation Best for: marketing teams that need to manage and analyze email marketing efforts.

Mailjet, an email marketing and transactional email platform by Sinch, stands out as a versatile solution that simplifies email creation and delivery for businesses of all sizes. The platform’s primary appeal lies in its ability to balance ease of use with powerful functionality. Its clean and intuitive interface makes it accessible for beginners while still offering the depth professionals expect. The Passport drag-and-drop editor allows users to quickly build responsive emails without any coding, and the real-time collaboration feature is particularly noteworthy, enabling multiple team members to edit emails simultaneously and approve changes, much like the experience of working in Google Docs. Although some users mention the navigation can feel slightly clunky at times, the overall workflow is smooth and designed to minimize barriers to campaign creation. In terms of features, Mailjet offers robust tools for both marketing campaigns and transactional emails, making it a comprehensive solution for different business needs.

Pros & Cons

What users like
  • +Beginner-friendly drag-and-drop editor
  • +AI features for efficient email creation
  • +Clean and simple interface for non-tech users
  • +Shared templates for brand consistency
  • +Good deliverability and spam avoidance
  • +Comprehensive email creation, testing, and analytics
  • +Helpful support documentation and webinars
  • +Bots vs human metrics for engagement tracking
What users flag
  • Limited image storage capacity
  • Occasional platform freezing or lag
  • Confusing contact upload process with error codes
  • Limited design customization and font support
  • AI-generated templates may lack quality
  • Automation features not as advanced as competitors
  • No support for custom fonts like Gambado

Features

Key features

Real-Time Collaboration
This feature allows multiple team members to work on email campaigns simultaneously within the editor.
AI-powered Generative Tools
Mailjet includes an AI Email Template Generator and an AI Assistant to help create content, templates, and subject lines.
Dynamic Sections
A unique tool that lets you send a single campaign that displays different content to different recipients based on their data.
Email Deliverability Tools
The software provides features like email validation and an Email Preview tool to ensure your messages reach the inbox and don't end up in spam.
Brand Kit
With a single click, this feature allows you to adapt templates to reflect your brand’s identity by applying brand-specific content and design values.
Drag-and-Drop Editor
An intuitive editor that simplifies the design process, allowing users of all skill levels to create responsive emails.

Additional features

Easy-to-use email editor
A flexible drag-and-drop editor for designing responsive emails, forms, and landing pages.
Pre-designed templates
Access a library of thousands of professionally designed email and form templates.
AI-powered Email Template Generator
A tool that automatically creates pre-branded templates based on campaign details.
Mailjet Assistant
An AI tool for fine-tuning subject lines and email copy.
Collaboration tools
Features that enable teams to work on email campaigns together.
User permissions and locking
Set permissions to control user access and lock specific parts of a template to protect brand assets.
Brand Kit
Easily adapt templates to match a brand's identity with one click.
Personalization
Drive personalized communications with dynamic sections and contact properties.
Dynamic Sections
Display different messages within a single campaign based on the recipient.
Segmentation
Group subscribers with similar interests and behaviors for targeted messages.
Automation builder
A drag-and-drop builder for creating automated email workflows.
A/B Testing
Test up to 10 versions of an email to see which performs best based on sender name, subject line, or content.
Contact Management
Tools to manage email lists, modify contact properties, and create GDPR-compliant subscription widgets.
Email validations
A feature to ensure email addresses are real and valid before sending to improve deliverability.
API integration
Integrate Mailjet with other systems using its API.
Email Preview tool
Preview how emails will appear in various inboxes before sending.
Statistics Dashboard
Track and analyze email deliverability and engagement in real-time.
Click Maps
A feature to understand how customers interact with your emails by showing where they click.
Campaign Comparison tool
Compare the performance of different campaigns.
Third-party integrations
Connect with CRM, CMS, marketing, and e-commerce platforms.
Multilingual support (AI tools)
The AI tools support multiple languages.
Tone flexibility (AI tools)
The AI can generate content in various tones.
Audience personalization (AI tools)
The AI can personalize content for specific audiences.
Character count control (AI tools)
Control the length of the generated copy.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Essential

USD 17

Premium

USD 27

Countries & Languages

Global
Countries served
10
Interface languages
9
Billing currencies

Interface languages

EnglishFrenchGermanSpanishItalianPortuguese (Brazilian)DutchRussianChinese (Simplified)Japanese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇨🇦CAD🇦🇺AUD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB

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