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MailPoet

by MailPoet · Since 2011
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ActiveAvailable globallyCloudOn-premise
Quick facts
VendorMailPoet
Year launched2011
StatusActive
LocationParis, France
Countries servedGlobal
Languages5
Integrations1+
Free tier
Free trial
Contact sales

About MailPoet

MailPoet is an email marketing platform from MailPoet that allows users to create and send newsletters. It provides features such as customizable templates, subscriber management, and automated email sending so users can effectively communicate with their audience. MailPoet also integrates with WordPress, enabling users to grow their email lists directly from their websites. The platform includes analytics tools to track email performance and engagement metrics. Key capabilities: customizable templates subscriber management automated campaigns analytics WordPress integration Best for: businesses and content creators that need a straightforward solution for managing email marketing campaigns.

MailPoet by MailPoet is a powerful email marketing tool designed to help users create and send email campaigns seamlessly. With standout features such as drag-and-drop email editor, smart sending, WooCommerce integration, and detailed analytics, MailPoet stands out as a comprehensive solution for businesses looking to engage with their customers effectively. The user interface of MailPoet is intuitive and user-friendly, making it easy for users to navigate the platform and create visually appealing emails. The drag-and-drop email editor allows users to customize their campaigns with ease, while the smart sending feature ensures that emails are delivered at the optimal time for maximum engagement. Additionally, the integration with WooCommerce enables users to send targeted emails to their customers based on their purchase history, maximizing the chances of conversions. One of the core functionalities that sets MailPoet apart from its competitors is its seamless integration with WordPress, making it a great choice for users who already have a WordPress website. This integration allows users to manage their email campaigns directly from their WordPress dashboard, streamlining the process and saving time.

Pros & Cons

What users like
  • +Seamless integration with your site.
  • +Built for e-commerce automation.
  • +No coding required.
  • +Generous plan for small lists.
  • +Privacy tools included.
What users flag
  • Doesn’t work outside WordPress.
  • Not a full customer relationship platform.
  • Less powerful than enterprise tools.
  • May require HTML for full control.

Features

Key features

WordPress Integration – Manage email campaigns directly from your site dashboard.
Drag-and-Drop Editor – Build responsive emails without coding.
WooCommerce Automation – Send abandoned cart reminders, product updates, and receipts.
Subscriber Management – Create lists, segments, and custom fields.
Automated Sequences – Welcome emails, onboarding flows, and drip campaigns.
Transactional Email Support – Replace default WooCommerce emails with branded versions.
Real-Time Analytics – Track opens, clicks, and unsubscribes.

Additional features

Email Campaign Builder – Create and schedule newsletters
Automation Engine – Trigger emails based on user actions
WooCommerce Sync – Automate product-based emails
Subscriber Console – Manage lists and segments
Drag-and-Drop Editor – Design emails visually
Transactional Messaging – Customize WooCommerce system emails
Analytics Dashboard – Monitor performance metrics
Consent Management – GDPR tools for privacy compliance
Multi-Language Support – Interface and campaigns in several languages
Custom Fields – Personalize emails with user data
Image Hosting – Store visuals for campaigns
Mobile Optimization – Responsive previews and testing
Support Services – Email and help center assistance

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Business

USD 10

Agency

USD 30

Countries & Languages

Global
Countries served
5
Interface languages
5
Billing currencies

Interface languages

EnglishFrenchSpanishGermanItalian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD

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