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Mailrelay

by Mailrelay · Since 2004
No reviews yet
ActiveAvailable globallyCloudFree tier
Quick facts
VendorMailrelay
Year launched2004
StatusActive
LocationC/ Nardo, 12 28250 – Torrelodones – Madrid, Spain
Countries servedGlobal
Languages31
Integrations
Free tierYES
Free trial
Contact sales

About Mailrelay

Mailrelay is an email marketing software from Mailrelay that supports businesses in their promotional and communication efforts. It provides features such as email marketing, SMS, transactional emails, and landing pages so users can effectively reach their audience. Mailrelay lets users send up to 80,000 monthly emails for free, suitable for both attracting new customers and maintaining engagement with existing ones. Users can also take advantage of capable email analytics to track campaign performance and a drag-and-drop email editor for easy content creation. Key capabilities: email marketing SMS transactional emails landing pages analytics Best for: businesses that need to manage effective email marketing campaigns and ensure reliable communication with their customers.

Mailrelay presents itself as a robust and feature-rich email marketing platform that caters to a broad audience, from small businesses and freelancers to larger enterprises. Its core value proposition lies in its ability to simplify the complex process of email campaigns through an intuitive and user-friendly interface. The platform's powerful drag-and-drop editor, enhanced with AI capabilities, allows users to easily create and customize professional newsletters without any deep technical knowledge. Beyond just design, Mailrelay provides a comprehensive suite of functionalities, including sophisticated contact segmentation, A/B testing, and automation workflows. The system is designed to streamline marketing efforts, helping users manage subscriber lists, create drip campaigns, and analyze campaign performance with tools like click heatmaps and open rate tracking. Its "SmartDelivery System" and use of proprietary IP ranges are key to its promise of high deliverability, a crucial factor for any serious email marketer aiming to consistently reach their subscribers' inboxes. One of the most compelling aspects of Mailrelay is its pricing structure and deployment model, which offer remarkable flexibility and value.

Pros & Cons

What users like
  • +Large free tier allows sending thousands of emails at no cost
  • +Easy to use interface for creating and sending newsletters
  • +Good delivery rates for mass campaigns
  • +Provides competitive features for small and medium campaigns
  • +Helpful for managing subscriber communications regularly
  • +Affordable compared to many alternatives
What users flag
  • Manual process required for managing bounced or inactive emails
  • Customer support sometimes redirects to blog/tutorials instead of providing direct help
  • RSS template and image handling not very user-friendly
  • Usability could be improved for non-technical users
  • Some reviews mention poor responsiveness from support

Features

Key features

AI-powered drag & drop email editor
Create professional newsletters quickly with AI assistance.
Advanced analytics
Track open rates, click heatmaps, CTR, and bounces to optimize campaigns.
High delivery with proprietary IP ranges
Improve inbox placement and avoid domain blocks.
Scheduled delivery
Send at specific times, skip weekends, and adjust for timezones.
Conditional content & personalization
Show or hide content based on contact preferences.
Automation workflows
Build welcome series, drip campaigns, and abandoned cart reminders.
Contact management & segmentation
Organize contacts with custom fields and filters.
SMTP server
Send transactional or high-volume emails directly.
REST API for integrations
Connect Mailrelay with other systems and tools.

Additional features

Free tier
Send up to 80,000 monthly emails and manage up to 20,000 contacts for free.
Drag & drop editor with AI
Design responsive emails with AI-generated content.
A/B testing
Compare variations to improve engagement and conversions.
Scheduled delivery
Choose delivery times, skip non-business hours, and manage across timezones.
Conditional content
Personalize emails with dynamic, preference-based content blocks.
Automation workflows
Automate sequences for welcome emails, drips, and follow-ups.
Contact segmentation & custom fields
Target specific audiences with tailored criteria.
Subscription forms & landing pages
Capture leads and manage sign-ups seamlessly.
Email analytics
Monitor opens, CTR, heatmaps, delivery rates, and bounce stats.
SMTP server
Use the built-in server for transactional and mass mailing.
Transactional email product
Send one-to-one system or app notifications.
SMS product
Extend campaigns with SMS messaging capabilities.
REST API / Developer documentation
Build custom integrations with Mailrelay.
Plugins & Tools
Extend functionality with available add-ons and resources.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Standard

EUR 48

Enterprise

EUR 67

Countries & Languages

Global
Countries served
31
Interface languages
1
Billing currencies

Interface languages

EnglishSpanishPortugueseFrenchItalianGermanDutchPolishRussianTurkishGreekRomanianCzechCatalanHungarianBulgarianSlovakThaiChineseJapaneseKoreanArabicHebrewFinnishSwedishDanishNorwegianUkrainianIndonesianVietnameseMalay

Billing currencies

🇪🇺EUR

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