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Marketo Engage

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Software Status:Active

About Marketo Engage

Marketo Engage is a marketing automation platform from Adobe that helps scale personalized campaigns and align sales and marketing. It includes profiles & audiences, omnichannel engagement, and personalized content to support tailored customer experiences. Marketo Engage also provides reliable campaign operations features, which facilitate the execution and tracking of marketing activities across various channels. This platform is designed to use AI-driven insights to improve marketing efforts and drive better engagement results. Its pre-built integrations and scalable architecture make it suitable for businesses of all sizes. Key capabilities: profiles & audiences omnichannel engagement personalized content campaign operations pre-built integrations Best for: marketing teams that need to manage and execute effective campaigns.

Marketo Engage Details

Vendor
Adobe
Year Launched
1982
Location
San Jose, CA
Deployment
cloud
Training Options
demo, account manager, community
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese, Dutch, Japanese, Chinese, Russian, Korean
Users
Marketing Manager, Digital Marketer, Sales Manager, Social Media Manager, Campaign Manager, Email Marketer, SEO Specialist, Lead Generation Specialist, Customer Engagement Manager, Marketing Analyst, Marketing Automation Specialist, Mobile Marketing Manager, Sales Enablement Specialist.
Industries Served
Healthcare, Manufacturing, Higher Education, Financial Services, High Tech
Tags
Account Based Marketing, All-in-One Marketing Platform, Blog, Campaign Management, Customer Journey Mapping Tools, Customer Engagement, Email Marketing, Lead Generation, Lead Management, Lead Nurturing, Marketing Attribution, Marketing Analytics, Marketing Automation, Mobile Marketing, Sales Enablement, Sales Force Automation, SEO, Social Media Marketing, Predictive Lead Scoring, Personalization, Marketo Engage by Adobe

Marketo Engage's In-App Market Place

Does Marketo Engage have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

Usd ($), Eur (€), Gbp (£), Aud (A$), Cad (C$), Jpy (¥), Chf (Fr), Cny (¥), Inr (₹), Rub (₽), Brl (R$), Krw (₩)

Pros & Cons

  • 1. Comprehensive Features: Offers a wide range of marketing automation features.
  • 2. Customization: Allows for customization to fit specific business needs.
  • 3. Integration Capabilities: Connects with other marketing and sales tools.
  • 4. Data Analysis: Provides insights through reporting and analytics.
  • 5. Customer Support: Generally positive feedback on support quality.
  • 1. Complexity: Can be complex to learn and use for new users.
  • 2. Customization Limitations: Some users desire more customization options.
  • 3. Performance Issues: Occasional performance issues reported.
  • 4. Integration Challenges: Difficulty integrating with certain systems.

Marketo Engage's Support Options

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