Marquiz logo

Marquiz

by Marquiz · Since 2017
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ActiveAvailable globallyCloud
Quick facts
VendorMarquiz
Year launched2017
StatusActive
LocationLimassol, 3101, CY
Countries servedGlobal
Languages3
Integrations
Free tier
Free trial
Contact sales

About Marquiz

Marquiz is a lead generation quiz software from Marquiz that helps acquire, engage, and pre-qualify leads. It provides tools to create customizable quizzes, collect user responses, and analyze results so businesses can better target their marketing efforts. Trusted by over 500,000 users worldwide, Marquiz simplifies the process of lead generation by allowing businesses to connect with potential customers effectively. The platform supports integration with various marketing tools, enabling smooth data transfer and nurturing leads post-quiz completion. Key capabilities: quiz builder analytics dashboard lead scoring integration options customizable templates Best for: marketers and businesses that need effective methods to generate and qualify leads.

Marquiz is a top-tier Lead Generation Quiz Builder engineered to transform cold website traffic into qualified, segmented leads. Its core strength lies in its psychology-driven, multi-step format combined with powerful features like an integrated pricing calculator and logic branching, which provides users with immediate, personalized value. With its new Stripe payment and shopping cart features, it bridges the gap between lead generation and direct sales. While its lead-based pricing model requires careful management, and it relies on third-party connectors for many integrations, Marquiz is an essential tool for marketers and e-commerce brands looking to maximize their conversion rates and instantly segment their audience with dynamic, engaging content.

Pros & Cons

What users like
  • +Allows marketers to continuously optimize their quiz flow and design for maximum lead quality.
  • +Ideal for product recommendation and instant sales.
  • +Unique integration of complex logic and cost calculation for instant, personalized quotes.
  • +Specializes in lead generation using engaging quizzes
What users flag
  • Customer support is primarily email/ticket-based
  • Relies heavily on Zapier/Pabbly for many integrations
  • Lacks complex features common in pure form builders
  • Pricing is based on the number of leads collected

Features

Key features

AI-Powered Quiz Creation
Users can generate a quiz idea and initial structure by providing a website link or a brief business description, significantly speeding up setup.
Integrated Calculator & Advanced Logic
Allows quizzes to calculate a precise product or service cost based on user responses, providing instant quotes and accurate segmentation using points-based scoring and complex logic branching.
Direct E-commerce & Payment Processing
Enables users to integrate Stripe to accept payments directly within the quiz or allow respondents to add tailored products to a shopping cart before the final lead capture step.
A/B Testing & Funnel Analytics
Provides tools to create multiple quiz variations and utilize Funnel Analytics to identify exact drop-off points, allowing for continuous optimization.
Dynamic Content & Ad Tracking
Supports the use of UTM tags to personalize quiz content and allows for one-click integration with Google, Facebook, and TikTok Pixels, ensuring accurate ad attribution.

Additional features

Unlimited Quizzes & Leads
All subscription plans allow for the creation of an unlimited number of quizzes and questions.
300+ Customizable Templates
A large library of professionally designed, niche-specific templates for rapid deployment and customization.
12+ Question Types
A wide selection of engaging inputs, including images, emojis, sliders, rating scales, and file uploads.
Custom Design & Branding
Offers full control over quiz aesthetics, including custom fonts, colors, and CSS, plus the ability to remove Marquiz branding (paid plans).
Dynamic Discounts & Perks
The ability to offer personalized rewards, discounts, or special offers upon quiz completion to incentivize contact capture.
Video Consultant
Allows the embedding of video hints or consultation clips at specific points in the quiz to improve trust and guidance.
Marquiz Landing Pages
A built-in feature to create standalone, high-converting landing pages to host the quiz for marketing campaigns.
Lead Export
Leads can be exported to CSV for manual import or backup.
Answer from Previous Question (Personalization)
The ability to pull a user's previous answer into a subsequent question for a hyper-personalized experience.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Free

USD 19

Countries & Languages

Global
Countries served
3
Interface languages
1
Billing currencies

Interface languages

EnglishSpanishPortuguese

Billing currencies

🇺🇸USD

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