About Membrain
Membrain is a CRM and sales enablement software from Membrain that helps B2B companies execute their strategy and grow their people and results. It combines prospecting, active pipeline, and account growth features so users can effectively manage sales processes. Membrain also includes add-ons, flows, tickets, and a content hub for comprehensive sales management. The platform supports sales teams in over 80 countries, ensuring that the way they sell contributes to their success. Key capabilities: prospecting active pipeline account growth add-ons content hub Best for: B2B companies that need to manage sales processes and improve team performance.
Membrain emerges as a standout platform in the world of CRM by repositioning the traditional customer relationship management system into a strategic sales enablement engine specifically tailored for B2B organizations. Unlike many CRMs that focus solely on data storage and pipeline tracking, Membrain shifts the spotlight to the behaviors and processes that actually drive sales success. By integrating sales strategy, process execution, and coaching into a single cohesive platform, Membrain enables B2B companies to go beyond merely tracking activity—they actively shape it. The platform emphasizes the principle that *how you sell* is just as important as *what you sell*, and it delivers on this philosophy by equipping sales teams with structured playbooks, contextual content, and active guidance throughout the sales cycle. One of Membrain’s most compelling attributes is its comprehensive approach to functionality. The platform offers Sales Engagement Playbooks, which guide sales professionals through structured processes for prospecting and engagement, emphasizing human connection along with disciplined execution. This ensures consistency in sales behaviors across the team while leaving room for personalization.
Pros & Cons
- Powerful & Customizable Reporting – Provides meaningful metrics for pipeline health.
- Sales Enablement Focus – Combines process optimization with content management.
- Highly Adaptable & Flexible – Easily adjusts to required sales activities.
- Visual Pipeline Management – Offers an intuitive board for quick insights.
- Automated Reminders & Milestone Tracking – Helps maintain sales momentum.
- Easy-to-Use CRM & LMS Integration – Combines learning management and sales tools in one platform.
- Strong Customer Support – Quick resolution of integration bugs and other issues.
- Cumbersome Reporting Setup – Requires UX improvements for easier configuration.
- Data Cleaning Challenges – Previous CRM imports can be tricky to process.
- Occasional Integration Bugs – Some issues arise when connecting with external software.
- Customer List Imports Could Be Smoother – Requires refinement for seamless onboarding.
Features
Key features
Provides structured workflow guidance and tools to engage prospects in a more human yet disciplined way, moving beyond pure automation.
Actively guides sales teams through a structured sales process, making it easy to execute their sales strategy and improve win rates.
Helps teams expand relationships with their best customers by providing guidance for understanding, planning, and gaining insights into key accounts.
Focuses on developing sales teams by identifying strengths, areas for improvement, and creating tailored development plans for individual members.
Integrates educational information, sales collateral, and guides directly within the sales process, ensuring content is accessible and utilized in the right context.
Equips sales leaders with the information, context, and tools needed to effectively coach their teams to higher performance levels.
Additional features
Specifically designed to help B2B companies achieve consistent growth.
Features focused on building a quality sales pipeline.
Emphasizes personalized engagement over excessive automation.
Tools to manage and improve the flow of active sales opportunities.
Aims to increase the percentage of deals closed successfully.
Features dedicated to expanding relationships with existing customers.
Focuses on nurturing and developing key customer relationships.
Tools designed to support the growth and development of sales personnel.
Emphasizes the importance of developing the sales team.
Core customer relationship management functionalities.
Provides access to Membrain features on mobile devices.
Ability to connect with other business systems.
Information about Membrain's subscription plans.
Highlights common sales challenges the platform helps overcome (Not Reaching Targets, Inaccurate Forecasts, Slow Ramp-Up Times, Low Win Rates, Stalled Deals).
Focuses on generating high-potential leads.
Provides frameworks for effective and personalized engagement.
Guides teams through a defined set of sales stages.
Emphasizes the platform's user-friendliness.
Tools to deepen connections with customers.
Features to gain insights into client needs.
Functionality to implement account growth strategies.
Provides data to enhance account growth initiatives.
Helps recognize individual team member talents.
Highlights areas where team members can develop.
Enables personalized growth strategies.
Focuses on fostering winning sales practices.
Integrates resources directly within the sales workflow.
Supports the improvement of sales skills and team cohesion.
Delivers relevant resources at the appropriate time.
Provides tools for sales leaders to mentor their teams.
Equips leaders for effective coaching.
Helps refine sales approaches for better results.
Aims for consistent and long-term sales success.
Provides data and insights to inform sales strategy optimization.
Visual displays of key sales metrics.
Tools for examining sales data and trends.
Monitors sales team activities and behaviors.
Embeds the sales process within the platform.
Centralized repository for sales-related materials.
Helps address issues with failing to meet sales goals.
Aims to improve the reliability of sales predictions.
Helps new sales team members become productive faster.
Provides tools to increase the percentage of closed deals.
Offers strategies to move stagnant opportunities forward.
Materials to improve sales coaching skills.
Information on leading sales approaches.
Guidance on creating a successful sales process.
Tool to help design a sales process.
Resources for advanced account management.
Guidance on selecting a CRM system.
Tools to help set achievable sales targets.
Pricing
Countries & Languages
Interface languages
Billing currencies
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About Membrain
Membrain is a CRM and sales enablement software from Membrain that helps B2B companies execute their strategy and grow their people and results. It combines prospecting, active pipeline, and account growth features so users can effectively manage sales processes. Membrain also includes add-ons, flows, tickets, and a content hub for comprehensive sales management. The platform supports sales teams in over 80 countries, ensuring that the way they sell contributes to their success. Key capabilities: prospecting active pipeline account growth add-ons content hub Best for: B2B companies that need to manage sales processes and improve team performance.
Membrain Details
Membrain's In-App Market Place
Does Membrain have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
1
Mini Apps
N/A
Pricing Options
Accepted Payment Currencies
USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CHF (CHF), CNY (CN¥), SEK (kr), NOK (kr), DKK (kr), SGD (S$), NZD (NZ$), ZAR (R)
Pros & Cons
- Powerful & Customizable Reporting – Provides meaningful metrics for pipeline health.
- Sales Enablement Focus – Combines process optimization with content management.
- Highly Adaptable & Flexible – Easily adjusts to required sales activities.
- Visual Pipeline Management – Offers an intuitive board for quick insights.
- Automated Reminders & Milestone Tracking – Helps maintain sales momentum.
- Easy-to-Use CRM & LMS Integration – Combines learning management and sales tools in one platform.
- Strong Customer Support – Quick resolution of integration bugs and other issues.
- Cumbersome Reporting Setup – Requires UX improvements for easier configuration.
- Data Cleaning Challenges – Previous CRM imports can be tricky to process.
- Occasional Integration Bugs – Some issues arise when connecting with external software.
- Customer List Imports Could Be Smoother – Requires refinement for seamless onboarding.
Membrain's Support Options
Email Address
support@membrain.comContact
+46 8 511 670 11Documentation
https://www.membrain.com/resources/whitepapersMembrain's Alternatives
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