Paddle logo

Paddle

by Paddle · Since 2012
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ActiveAvailable globallyCloud
Quick facts
VendorPaddle
Year launched2012
StatusActive
LocationLondon, United Kingdom
Countries servedGlobal
Languages1
Integrations1+
Free tierNO
Free trialNO
Contact salesYES

About Paddle

Paddle is a Merchant of Record platform for SaaS and digital product companies.

Paddle is a comprehensive revenue delivery platform that functions as a Merchant of Record (MoR) for SaaS, mobile app, and digital product businesses. Instead of integrating multiple payment gateways, tax compliance tools, and subscription managers, Paddle provides a single, unified system that handles the entire revenue lifecycle. This includes processing payments, managing subscriptions, handling global sales tax and VAT compliance, and preventing fraud. By acting as the reseller, Paddle takes on the financial and legal complexities of selling software globally, allowing companies to focus on their product. The platform is designed for growth, offering features like automated revenue recovery to reduce churn and detailed analytics to track performance. It supports a wide range of billing models and integrates via a developer-friendly API. While pricing is a percentage of revenue, it's all-inclusive, covering all features without hidden costs, making it a strong choice for businesses looking to scale internationally without building a large back-office team.

Pros & Cons

Pros
  • Acts as a Merchant of Record, offloading global sales tax and compliance liability from the seller.
  • Provides an all-in-one platform for payments, subscriptions, billing, and tax, reducing the need for multiple tools.
  • Automates revenue recovery and churn reduction.
  • Supports a wide range of currencies and payment methods for global sales.
  • Offers free, integrated subscription analytics (ProfitWell Metrics).
Cons
  • Pricing is a percentage of revenue, which can be more expensive than payment processors for high-volume businesses.
  • As a Merchant of Record, Paddle is the reseller, which means less direct control over some aspects of the customer relationship compared to a direct payment gateway.
  • The platform is primarily designed for SaaS and digital goods, making it less suitable for physical products.

Features

Key features

Merchant of Record

Acts as the reseller for software products, handling all payment processing, tax collection, and compliance liability.

Subscription Management

Supports various billing models, including recurring subscriptions, metered usage, and one-time purchases.

Global Tax & Compliance

Automatically calculates, collects, and remits sales taxes and VAT in over 100 jurisdictions.

Checkout & Payments

Offers a localized checkout experience with support for multiple currencies and payment methods, including cards and digital wallets.

Invoicing

Provides recurring and automated B2B billing and invoicing capabilities.

Fraud Protection

Includes built-in tools to prevent card attacks, fight chargebacks, and screen for fraudulent transactions.

Revenue Recovery

Features tools to automatically recover failed payments and reduce involuntary churn.

Additional features

Subscription Analytics

Provides free, real-time metrics and reporting on revenue, churn, and other key subscription data.

In-App Purchase

Enables selling outside of traditional app stores with lower fees and more control.

Developer APIs & SDKs

Offers a comprehensive set of APIs and developer tools for easy integration.

Billing Support

Manages customer billing inquiries and support requests on behalf of the seller.

Global Payment Methods

Accepts a wide range of payment methods to maximize conversion rates across different regions.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
Billing currencies

Interface languages

English

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