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Software Status:Active

About Picnic

Picnic is a software platform from PUG Interactive that provides a versatile app suite for engaging customers through interactive experiences. It combines Playable Retail, Playable eCommerce, Playable Food & Beverage, Playable Travel & Tourism, and Playable Education & Training so brands can create loyalty and deeper connections with their audience. The platform is designed to be utilized by various sectors, allowing businesses to incorporate interactive elements into their customer interactions. With a focus on experiential engagement, Picnic aims to extend beyond traditional loyalty programs. Key capabilities: Playable Retail Playable eCommerce Playable Food & Beverage Playable Travel & Tourism Playable Education & Training Best for: brands that need to improve customer engagement through modern experiences.

Picnic Details

Vendor
PUG Interactive
Year Launched
2008
Location
Vancouver, Canada
Deployment
cloud
Training Options
documentation, videos, live online, in person
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese, Chinese, Japanese, Korean, Russian, Arabic, Dutch, Swedish, Danish, Norwegian, Finnish.
Users
Marketing Managers, Loyalty Program Managers, Digital Transformation Officers, Customer Engagement Strategists, Brand Managers, CRM Specialists, E-learning Coordinators, Product Managers, Community Managers, Gamification Consultants
Industries Served
Retail, Consumer Goods, Automotive, Education, Entertainment, Hospitality, Lottery and Gaming, E-commerce, Media and Broadcasting, Environmental and Non-profit Organizations
Tags
Gamification, Picnic, PUG Interactive

Picnic's In-App Market Place

Does Picnic have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

N/A

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), JPY (¥), AUD (A$), CAD (C$), CHF (Fr.), CNY (¥), INR (₹), SEK (kr), KRW (₩)

Pros & Cons

  • Comprehensive gamification service with strong engagement tools.
  • Scales well to handle spikes in load.
  • Flexible platform that personalizes engagement across multiple segments.
  • Supports customer journey mapping with effective rule-based mechanics.
  • Strong integration capabilities with other systems.
  • Professional and responsive support team.
  • Easy-to-use features with an intuitive interface.
  • Helps retain customers with fun mechanics and rewards.
  • Initial onboarding can take time due to complexity.
  • Documentation could be improved with more examples.
  • Expensive compared to some competitors, though value is high.
  • Integration may take a few weeks to fully optimize.
  • Reporting features are relatively basic unless upgraded.

Picnic's Support Options

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