Plaqad

Plaqad is a comprehensive marketing and communications technology platform designed to help brands, individuals, and agencies run data‑driven campaigns by connecting them with influencers, content creators, publishers, and other professionals. Founded in 2017, Plaqad integrates a talent marketplace (PlaqadM) with campaign analytics and tracking tools, enabling users to plan, execute, and measure campaign performance all in one place. The platform also includes SocialCred, a unique influencer ranking tool that helps identify genuine influence metrics beyond basic follower counts, which serves both creators and brands. With offices in the United States, Nigeria, and the UAE, Plaqad operates globally and offers flexible subscription models to suit small and large businesses. While primarily aimed at marketing and PR professionals, the software’s marketplace approach and analytics capability make it a valuable tool for anyone looking to streamline influencer campaigns and get measurable campaign insights.