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About PowerMTA

PowerMTA is a high-volume email delivery software from Bird that helps send business-critical emails. It supports running on the own server or in public clouds such as Amazon Web Services or Microsoft Azure. It combines features like Journeys, Personalization, and Analytics, so users can manage their email campaigns effectively. PowerMTA provides advanced infrastructure for reliable email deliverability and comprehensive reporting tools for performance tracking. Its reliable capabilities allow for targeted marketing strategies and data-driven decision-making. Key capabilities: Campaigns Contact sales Analytics Journeys Personalization Best for: businesses that need to manage large-scale email communications efficiently.

PowerMTA Details

Vendor
Bird
Year Launched
2011
Location
260 Townsend St, Suite 650, San Francisco, California 94107, US
Deployment
cloud
Training Options
documentation
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese, Dutch, Russian, Chinese, Japanese, Korean, Arabic, Turkish, Polish, Swedish, Danish, Norwegian, Finnish, Hebrew, Greek, Hindi, Thai, Vietnamese, Czech, Slovak
Users
Email Administrators, IT Managers, System Administrators, Deliverability Specialists, Marketing Operations Managers, Digital Marketing Professionals, Compliance Officers, Software Developers, Data Analysts
Industries Served
Email Service Providers (ESPs), Digital Marketing, E-commerce, Financial Services, Media and Publishing, Telecommunications, Healthcare, Education, Government, Large Enterprises / Fortune 500 Companies
Tags
Email Management, PowerMTA

PowerMTA's In-App Market Place

Does PowerMTA have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

1

Mini Apps

No

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), JPY (¥), AUD (A$), CAD (C$), CNY (¥), CHF (Fr), SEK (kr), NZD (NZ$)

Pros & Cons

  • Handles extremely high email throughput (60M+ messages/day)
  • Capable of sending 7–9 million emails per hour from a single server
  • Supports header customization and conditional message routing
  • Includes feedback loop capabilities for email optimization
  • Reliable and mature mail transfer agent with minimal issues
  • Trusted by major players in the email marketing industry
  • Complex configuration with steep learning curve
  • High throughput setup is technically demanding
  • Few major upgrades in recent years
  • Developer/test environment licenses incur extra cost
  • Limited investment in evolving the core product

PowerMTA's Support Options

Email Address

support@bird.com

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