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Pressboard

by Pressboard Media · Since 2014
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ActiveAvailable globallyCloud
Quick facts
VendorPressboard Media
Year launched2014
StatusActive
LocationVancouver, BC, Canada, British Columbia
Countries servedGlobal
Languages12
Integrations1+
Free tier
Free trial
Contact salesYES

About Pressboard

Pressboard is a content creation software/platform from Pressboard Media that provides capable tools for content creators. It combines media kit builder, campaign management, and reporting features so users can manage their branded content partnerships effectively. Pressboard is designed for top media companies and influencers, offering a centralized platform for all branded content activities. With capabilities that include analytics - campaign tracking - media kit creation - reporting tools - educational resources, Pressboard is suitable for publishers, agencies, and brands that need to simplify their content marketing efforts and measure their content's impact.

Pressboard by Pressboard Media is a robust platform designed specifically for managing, measuring, and reporting branded content across multiple digital channels. Tailored primarily for publishers, agencies, and brands that engage in sponsored content, native advertising, and eCommerce campaigns, Pressboard provides a powerful suite of tools that simplify what is often a complex and fragmented process. By consolidating performance data into a centralized dashboard, the platform enables users to gain actionable insights into their content’s effectiveness without juggling spreadsheets or manually gathering data from disparate sources. This consolidation makes it possible to track the full impact of branded campaigns in real-time, offering greater transparency and operational efficiency. The user interface of Pressboard is developed with an eye toward clarity and ease of use. From campaign setup to analytics reporting, the workflow is intuitive and designed for both seasoned marketing professionals and those newer to branded content. Multi-user access allows teams to collaborate seamlessly, while automated reporting ensures that performance updates are always timely and accurate.

Pros & Cons

What users like
  • +Integrates data from social posts, ad campaigns, website traffic, and affiliate programs into a single dashboard.
  • +Offers powerful analytics to assess content engagement beyond pageviews, including reader activity and link clicks.
  • +Provides industry benchmarks to compare content performance and build trust with stakeholders.
  • +Scales efficiently with intuitive workflows and multi-user access for handling multiple campaigns.
  • +Delivers auto-updating, shareable reports for streamlined communication with stakeholders.
What users flag
  • May require advanced knowledge to leverage the full potential of analytics and integration tools.
  • Limited details on pricing or customizable options for smaller-scale users or unique needs.
  • Dependence on integrations might pose challenges for users with non-standard tools or platforms.

Features

Key features

Sponsored Content Management
Manages sponsored content partnerships.
Native Advertising Management
Manages native advertising campaigns.
eCommerce Measurement
Measures eCommerce program performance.
Social Media Program Measurement
Measures social media campaign effectiveness.
Data Integration
Integrates social posts, ad campaigns, website traffic, and affiliate/eCommerce data.
Automated Reporting
Creates and shares automatically updating reports.

Additional features

Sponsored Content Management
Manages sponsored content partnerships.
Native Advertising Management
Manages native advertising campaigns.
eCommerce Measurement
Measures eCommerce program performance.
Social Media Program Measurement
Measures social media campaign effectiveness.
Data Integration
Integrates social posts, ad campaigns, website traffic, and affiliate/eCommerce data.
Automated Reporting
Creates and shares automatically updating reports.
Multi-User Access
Enables collaboration with multi-user access.
Pressboard Analytics
Provides content-specific analytics beyond pageviews.
Content Engagement Metrics
Measures reader engagement, content completion, and link clicks.
Content Benchmarking
Compares content performance against industry benchmarks.
Branded Content Verification
Provides verification for branded content.
Cookieless Measurement
Offers measurement without relying on cookies.
GDPR, CCPA, IAB TCF Compliance
Ensures data privacy and compliance.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
12
Interface languages
11
Billing currencies

Interface languages

EnglishSpanishFrenchGermanPortugueseItalianDutchRussianChineseJapaneseKoreanArabic

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇸🇬SGD🇰🇷KRW

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