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Propello Cloud

by Propello · Since 2019
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ActiveAvailable globallyCloud
Quick facts
VendorPropello
Year launched2019
StatusActive
LocationQuay Street, Manchester, England M3 3JE, GB
Countries servedGlobal
Languages9
Integrations
Free tier
Free trial
Contact salesYES

About Propello Cloud

Propello Cloud is an enterprise customer loyalty software from Propello designed to attract and retain more customers through a loyalty and reward program. It provides referral marketing software, telecoms memberships for B2B and trade, and various membership options so businesses can improve customer loyalty and reduce churn. This platform enables companies to engage customers effectively and boost customer lifetime value through structured loyalty initiatives. Its user-friendly interface allows for straightforward implementation, making it accessible for businesses of all sizes looking to improve their loyalty offerings. Key capabilities: referral marketing software B2B memberships telecoms memberships loyalty program management customer analytics Best for: businesses looking to build customer loyalty and reduce churn effectively.

Propello Cloud by Propello is a comprehensive customer loyalty platform designed to help businesses build deeper engagement with their customers through personalized reward experiences and data-driven strategies. Tailored primarily for enterprise brands, subscription services, fitness providers, and e-commerce retailers, Propello Cloud offers an integrated system that enables brands to attract, retain, and grow their customer base. Its main objective is to make loyalty programs more relevant, effective, and customer-centric. Some of its core features include dynamic rewards, personalized engagement, gamification, customer insights, and a scalable architecture that supports complex loyalty ecosystems. The user interface of Propello Cloud is thoughtfully designed with a modern, clean layout that aligns well with enterprise standards. It features an intuitive dashboard where users can easily monitor campaign performance, manage member activities, and configure reward programs. Navigation is straightforward, with clearly labeled modules such as "Campaign Manager," "Audience Segmentation," "Rewards Hub," and "Analytics Center.

Pros & Cons

What users like
  • +Fast & Easy Launch: White-label, plug-and-play platform with "zero-effort" management for quick go-to-market.
  • +Rich Rewards Network: Instant access to 1,000+ global brand partners for diverse reward options.
  • +AI-Powered Personalization: Uses AI/ML for hyper-relevant, targeted customer experiences and automated incentives.
  • +Comprehensive Support: Offers continuous live support, tech, customer, and program management, reducing client's team workload.
  • +Proven Results: Showcases clear metrics like higher NPS, increased revenue, and retention from client testimonials.
What users flag
  • Enterprise Focus: While a pro for large businesses, it might be overkill or too expensive for smaller companies.
  • Dependency on Partner Network: While vast, the reward options are tied to their partner network.
  • Requires Program Strategy: While they offer support, successful implementation still requires the client to define clear business goals for the loyalty program.

Features

Key features

Enterprise Plug-and-Play Customer Loyalty Software
A ready-to-use platform designed for large businesses.
Reward-Driven Loyalty Platform
Focuses on incentivizing customers through rewards.
Seamless Access to Partner Rewards
Provides access to rewards from thousands of global partner brands.
Rapid Go-to-Market White Label Platform
Allows for quick launch of a fully customizable loyalty program under the client's brand.
Automated & Targeted Rewards (API Reward Engine & Targeting)
Enables triggering incentives based on customer actions and dynamically serving personalized rewards using AI/ML.
Zero-Effort Programme Management
Offers ongoing marketing and management support to reduce the client's team workload.
Data Insights & Optimization (Reporting)
Provides transparency of partner performance and insights to optimize loyalty program effectiveness.

Additional features

White Label Loyalty Platform
Allows for full branding and customization (custom messaging, mobile-first tech, custom domain).
API-Based Reward Engine
For configuring and triggering incentives.
Triggers and Conditions
To personalize rewards based on customer behavior (e.g., refer a friend, upgrade a tier, extend contract, subscribe to plan).
Extensive Brand Partner Network
Instant access to over 1,000 global brands for rewards.
Scalable for Large Audiences
Supports audiences from 1,000 to 1,000,000+ customers.
Configure & Add Offers Seamlessly
Tools to enhance brand experience with hyper-personalized rewards.
AI and Machine Learning (AI/ML) for Targeting
Dynamically serves rewards at tier or individual user level.
Loyalty Programme Experts (Management Team)
Provides support for communication with customers and reward promotion.
Full Transparency of Partner Performance (Reporting)
Enables optimizing loyalty program.
Zapier Integration
Effortlessly imports customers and triggers rewards across 5,000+ apps.
ROI Calculator
Tool to estimate business gains from a loyalty program.
Continuous Live Support
Includes tech support, customer support, and programme management teams from onboarding to daily challenges.
Different Programme Types Supported
Perk, rewards & benefits; Earn & burn transactional; Tiered Loyalty Programme; Referral; Acquisition & conversion; Partner Marketing Platform.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
9
Interface languages
16
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianChinese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇭CHF🇨🇳CNY🇸🇪SEK🇳🇿NZD🇰🇷KRW🇸🇬SGD🇭🇰HKD🇳🇴NOK🇲🇽MXN🇮🇳INR

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