SAP Customer Data Cloud logo

SAP Customer Data Cloud

by SAP · Since 1972
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ActiveAvailable globallyCloud
Quick facts
VendorSAP
Year launched1972
StatusActive
LocationDietmar-Hopp-Allee 16, Walldorf, BW 69190, DE
Countries servedGlobal
Languages14
Integrations4+
Free tier
Free trial
Contact salesYES

About SAP Customer Data Cloud

SAP Customer Data Cloud is a comprehensive software platform from SAP that connects all the mission-critical data, enabling actionable insights and reliable analytics. It provides data integration, user management, and compliance support so businesses can effectively manage customer relationships. This solution offers features such as data privacy management and consent tracking, ensuring organizations meet regulatory requirements while maintaining customer trust. With its reliable architecture, SAP Customer Data Cloud helps access the potential of customer data across various applications. Key capabilities: data integration user management data privacy management consent tracking analytics support Best for: organizations that need a reliable solution for managing customer data and ensuring compliance.

SAP Customer Data Cloud is a powerful software solution designed to help businesses build stronger, more personalized relationships with their customers by managing and securing customer data. Its primary purpose is to centralize customer data, enabling businesses to leverage insights for enhanced customer engagement and loyalty. The platform focuses on providing organizations with tools to create seamless digital experiences, improve customer satisfaction, and ensure compliance with data protection regulations. One of the key features of SAP Customer Data Cloud is its ability to offer a unified view of customer profiles, combining data from various sources to create personalized and engaging customer journeys. The user interface of SAP Customer Data Cloud is clean, intuitive, and user-friendly, designed to cater to both technical and non-technical users. The dashboard is easy to navigate, with well-organized sections that allow users to access different features, such as customer profile management, data security settings, and analytics tools. The platform provides a streamlined experience, with clear visual indicators for tasks, making it easier to understand and operate without requiring in-depth technical knowledge.

Pros & Cons

What users like
  • +Unified Data Platform: Integrates SAP and non-SAP data, providing a holistic view.
  • +Enhanced Insights: Offers prebuilt apps and a semantic layer for deeper business understanding.
  • +Reliable AI Foundation: Ensures trustworthy data for generative AI applications.
  • +Streamlined Data Access: Eliminates the need for complex data extraction and replication from SAP systems.
  • +Scalability and Flexibility: Leverages a fully managed SaaS solution with integration capabilities.
  • +Industry Recognition: Recognized as a leader in data integration and financial planning by Gartner.
  • +Partner Ecosystem: Access to partner-developed insight apps for specialized solutions.
  • +Empowers Business Users: Provides contextual data and AI within familiar business applications.
What users flag
  • Potential Complexity: Integrating diverse data sources and leveraging the full capabilities might require expertise.
  • Dependency on SAP Ecosystem: While it integrates with third-party data, its core strength lies in SAP data integration.
  • New Product: As a relatively new offering (with a recent Databricks announcement), the long-term stability and breadth of the ecosystem are still evolving.
  • Learning Curve: Users might need time to understand and effectively utilize the new platform and its features.
  • Cost Considerations: Implementing and using a comprehensive platform like this can involve significant investment (though specific pricing isn't detailed here).

Features

Key features

Mission-critical data products
Access to all SAP data across core business processes in a contextual and governed manner, eliminating data extraction and replication costs.
Leading data platform
Connects SAP and third-party data using SAP and Databricks in a fully managed SaaS solution.
Powerful insight apps
Delivers advanced analytics and planning through prebuilt applications for various lines of business.
Harmonize end-to-end data landscape
Integrates SAP and Databricks for insights, analytical applications, and AI implementation.
Open data ecosystem
Integrates with leading data and AI vendors like Collibra, Confluent, and DataRobot.
Partner insight apps
Access to a growing ecosystem of partner-developed insight apps for optimized workloads and new use cases.
Trusted data foundation for AI
Ensures reliable, responsible, and relevant data for generative AI applications.

Additional features

Fully managed SaaS solution
SAP takes care of the infrastructure, allowing businesses to focus on leveraging their data without the burden of managing the underlying system.
Unifies and governs all SAP data
Provides a single, centralized view of data originating from various SAP systems, ensuring consistency and control through built-in governance capabilities.
Seamlessly connects with third-party data
Enables integration with data sources outside of SAP, breaking down silos and providing a holistic view of the business landscape.
Provides line-of-business leaders with context for impactful decisions
Delivers relevant data and insights tailored to specific business functions, empowering informed decision-making.
Offers tailored, prebuilt apps for transformative insights
Includes ready-to-use applications designed to address specific business needs and provide actionable insights without extensive customization.
Harmonizes mission-critical data with an open data ecosystem
Integrates vital business data with a flexible and extensible ecosystem, allowing for connection with various tools and technologies.
Leverages a powerful semantic layer for unmatched business knowledge
Adds a layer of understanding to the data, making it easier to interpret relationships and derive deeper insights into business operations.
Provides a foundation for reliable, responsible, and relevant generative AI
Ensures that AI models have access to trustworthy and well-governed data, leading to more accurate and ethical AI applications.
Access to all SAP data across important business processes
Provides comprehensive access to data generated across key SAP modules and workflows, offering a complete picture of business activities.
Deeply contextual and governed data access
Ensures that users have access to the data they need within the appropriate context and under established data governance policies.
Eliminates high costs of data extraction and replication
By providing direct access to SAP data, it reduces the need for complex and expensive data movement processes.
Connects all SAP and third-party data with SAP and Databricks
Leverages the power of SAP's data management capabilities combined with Databricks' unified analytics platform for comprehensive data processing and analysis.
Delivers transformational insights for advanced analytics and planning
Enables sophisticated analytical capabilities and supports more accurate and data-driven planning processes across the organization.
Offers prebuilt applications across all lines of business (Finance, Supply Chain, Procurement, Human Resources, Sales and Service, IT)
Provides specific applications tailored to the needs of different departments, addressing their unique data and analytical requirements.
Empowers teams with contextual data and AI built into business applications
Integrates relevant data and AI capabilities directly within the tools and applications that business users work with daily.
Accelerates insights and closing cycles through real-time data integration and advanced analytics for finance
Provides finance teams with up-to-date information and powerful analytical tools to speed up reporting and decision-making.
Streamlines compliance and audit processes in a unified data platform for finance
Offers a centralized platform for managing financial data, simplifying compliance efforts and audit trails.
Elevates strategic influence by harnessing predictive capabilities for scenario planning in finance
Equips finance professionals with predictive analytics to forecast future scenarios and inform strategic financial planning.
Simplifies and fully integrates data landscape
Reduces complexity by offering a unified environment for managing and integrating diverse data sources.
Integrates with industry-leading data and AI vendors
Offers compatibility and seamless integration with popular data and AI solutions from other providers, enhancing flexibility and choice.
Maximizes data and AI investments
Helps organizations get the most value from their existing and future investments in data and artificial intelligence technologies.
Leverages partner domain expertise with SAP Business Data Cloud Insight Apps
Provides access to specialized applications developed by partners, incorporating industry best practices and domain-specific knowledge.

Pricing

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Countries & Languages

Global
Countries served
14
Interface languages
13
Billing currencies

Interface languages

EnglishGermanFrenchSpanishItalianPortugueseJapaneseChineseRussianDutchKoreanTurkishPolishSwedish.

Billing currencies

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