Scantrust logo

Scantrust

by Scantrust · Since 2014
No reviews yet
Active1+ countriesCloud
Quick facts
VendorScantrust
Year launched2014
StatusActive
LocationEPFL Innovation Park, PSE-D CH-1015, Lausanne, Switzerland
Countries served1+
Languages5
IntegrationsN/A
Free tierN/A
Free trialYES
Contact salesN/A

About Scantrust

Scantrust is a secure QR code software from Scantrust designed for marketing, anti-counterfeiting, supply chain traceability, and regulatory compliance. It provides features such as customizable QR codes, GS1 Digital Link integration, and analytics tracking so businesses can effectively manage and monitor their products. With its unique solutions, Scantrust connects billions of products, allowing all teams to use QR codes across their operations. This platform enables companies to protect their brand, understand customer engagement, and ensure product authenticity. Key capabilities: secure QR code generation GS1 Digital Link support analytics tracking anti-counterfeiting measures supply chain visibility Best for: businesses that need reliable QR code solutions for marketing and brand protection.

Scantrust is a robust, enterprise-grade platform that transforms standard product packaging into a secure, digital communication channel. It stands out from generic QR code generators by embedding a patented anti-copy graphic directly into the QR code, enabling brands to detect counterfeits using just a smartphone. Ideally suited for luxury goods, industrial parts, and regulated sectors like wine, Scantrust excels at solving two massive problems: supply chain visibility (tracking gray market diversion) and regulatory compliance (specifically EU e-labeling laws). Its partnership with SAP and HP underscores its capability to serve large-scale global operations. While the cost and setup for its full traceability suite are significant, the ROI for brands facing counterfeiting or strict audit requirements is undeniable. For wine producers specifically, its affordable e-label packages offer one of the easiest paths to EU compliance available today.

Pros & Cons

Pros
  • It uniquely combines security with marketing in a single code
  • The platform handles millions of codes and supports auto-translation
  • It integrates natively with SAP Logistics Business Network
  • Offers a higher level of security without requiring users to download a specific app for basic verification.
Cons
  • Limited integration with other software systems
  • Steep learning curve for users
  • Brands must work with Scantrust-certified printers or calibrate their own equipment

Features

Key features

Secure QR Codes (Copy-Proof)

Uses a patented "secure graphic" embedded in the QR code that degrades when copied. Consumers can authenticate products instantly using a smartphone without needing special hardware.

End-to-End Supply Chain Traceability

Tracks individual products from production to consumption, linking unique serial numbers (UIDs) to distribution data to identify gray market diversion.

EU Wine E-Label Compliance

A specialized module that creates digital labels for wine and spirits, automatically translating nutritional and allergen information into 24 languages to meet EU Regulations (2021/2117).

Consumer Engagement Platform

Turns packaging into a marketing channel with dynamic landing pages (e.g., loyalty programs, product stories) that can be updated remotely after the product is sold.

Blockchain Integration

Optional connector to Hyperledger-based blockchains for immutable proof of provenance and transparency history.

Additional features

Real-Time Analytics Dashboard

Visualizes scan data, geolocation, and user behavior.

Gray Market Detection

Alerts brand owners when products appear in unauthorized regions or markets.

Digital Product Passports (DPP)

Creates comprehensive digital records for sustainability and circular economy compliance.

Printer Portal

Secure interface for certified printing partners to download and print serialized codes without duplication.

Campaign Management

Tools to run and manage marketing campaigns triggered by scans.

Field Inspector App

A dedicated mobile tool for employees and investigators to perform forensic-level product authentication.

Inventory Management

Basic tracking of stock levels based on scan activities.

Dynamic URL Redirection

Change the destination of a QR code scan based on location, time, or product status.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

1
Countries served
5
Interface languages
4
Billing currencies

Available in

All Countries.

Interface languages

EnglishSpanishFrenchGermanItalian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇨🇭CHF

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