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SenseData

by SenseData · Since 2016
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ActiveAvailable globallyCloud
Quick facts
VendorSenseData
Year launched2016
StatusActive
LocationSao Paulo, Brazil
Countries servedGlobal
Languages9
Integrations8+
Free tier
Free trial
Contact salesYES

About SenseData

SenseData is a customer data platform from SenseData that helps businesses manage and analyze customer data. It combines data integration, real-time analytics, and reporting tools so organizations can make informed decisions based on customer insights. The platform enables users to gather data from multiple sources, visualize trends, and generate actionable reports. SenseData supports various data formats and provides integration with popular third-party applications, ensuring that users have a comprehensive view of their customer interactions. Key capabilities: data integration real-time analytics reporting tools trend visualization third-party application support Best for: businesses that need to manage and analyze customer data effectively.

SenseData emerges as a comprehensive and intelligent customer success platform designed to empower organizations with deep insights, automation, and a centralized approach to customer management. Its core promise lies in its ability to unify customer data from a multitude of sources into a cohesive and actionable 360-degree view. This holistic visibility is a foundational strength that allows customer success teams to understand the full context of each customer's journey, behavior, and engagement history. Through customizable customer health scores, journey mapping, and advanced segmentation, SenseData offers companies the opportunity to not only monitor customer well-being but to actively influence it through timely interventions and personalized strategies. One of the standout capabilities of SenseData is its emphasis on automation and data integration, primarily delivered through its proprietary tool, SenseConnect. This integration layer connects over 200 different systems, from CRMs and support tools to marketing platforms and databases, making it possible to draw insights from disparate data points into one unified system.

Pros & Cons

What users like
  • +Unified Customer Data: Integrates all customer data into a single platform for better decision-making.
  • +Retention & Expansion Tools: Helps businesses reduce churn and identify sales opportunities.
  • +Automated Customer Engagement: Provides segmentation, automated actions, and tailored communication trails.
  • +Industry Flexibility: Adaptable for startups, scale-ups, big tech, healthcare, and marketplaces.
  • +Analytics & Insights: Tracks customer health scores and journeys to optimize engagement.
  • +Seamless Integrations: Supports over 200 integrations with CRMs, databases, and web services.
What users flag
  • Data Dependency: Effectiveness relies on comprehensive and accurate customer data inputs.
  • Potential Complexity: Businesses may need time to fully leverage and configure the platform.
  • Learning Curve: Users may require training to maximize automation and analytics.
  • Industry Focus: Best suited for data-driven customer success operations.

Features

Key features

360º Customer View
SenseData centralizes all customer information, including indicators, history, activities, and contacts, providing a comprehensive single view.
Customer Health Score
The platform offers a way to track and monitor the health of each customer, allowing for proactive engagement.
Customer Journey Management
SenseData enables the creation and management of the ideal customer journey to guide customers towards their goals.
Automated Actions
The software allows for the automation of specific actions based on customer data and behavior, streamlining engagement.
Intelligent Segmentation
SenseData offers advanced capabilities to segment customers based on various criteria for targeted actions.
SenseConnect for Data Integration
A powerful feature that integrates and transforms data from various sources like files, databases, and web services.

Additional features

360º View
Provides a complete overview of each customer in one place.
Health Score
Tracks and monitors the health and engagement of customers.
Onboarding
Likely offers features to manage the customer onboarding process.
Customer Journey
Tools to map and manage the ideal customer experience.
Customer Surveys
Functionality to create and distribute surveys to gather customer feedback.
App Mobile
Indicates the availability of a mobile application for the platform.
Analytics
Provides data analysis and reporting on customer success metrics.
Automated Actions
Enables the automation of tasks and communications based on customer data.
Intelligent Segmentation
Allows for advanced grouping of customers based on various attributes.
Personalized Actions
Enables tailoring actions based on individual customer data.
Data-Driven View
Facilitates decision-making based on integrated customer data.
Customer Retention Increase
Aims to improve customer retention rates.
Churn Reduction
Focuses on minimizing customer cancellations.
Expansion Opportunity Identification
Helps identify opportunities to grow within existing accounts.
Cross-selling Opportunity Identification
Assists in finding chances to sell additional products or services.
Multi-Product Journey Orchestration
Manages the experience of customers using multiple products.
Dynamic Segmentation
Allows for flexible and real-time customer grouping.
Customizable KPIs
Enables the setup of specific key performance indicators.
Assertive Action Triggering
Allows for the initiation of targeted actions based on KPIs.
On/Off Action Integration (Industry Specific)
Integrates online and offline actions for industrial clients.
Automated Communication Trails (Industry Specific)
Develops automated communication sequences for industrial clients.
Playbooks for Field Team (Industry Specific)
Provides guidance and workflows for field teams in the industry sector.
Simultaneous Campaign Implementation (Marketplaces)
Enables running multiple campaigns at the same time for marketplace clients.
Cross-Channel Switching (Marketplaces)
Allows changing communication channels based on customer engagement.
Behavior-Based Channel Switching (Marketplaces)
Adapts channels based on customer buying behavior.
SenseConnect for Data Integration
Integrates data from files, databases, web services, and webhooks.
Over 200 Integrations
Indicates a wide range of compatibility with other tools.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
9
Interface languages
17
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseChineseJapaneseKorean

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB🇲🇽MXN🇧🇷BRL🇨🇭CHF🇸🇪SEK🇳🇴NOK🇸🇬SGD🇭🇰HKD🇰🇷KRW

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