SmartTouch NexGen CRM logo

SmartTouch NexGen CRM

by SmartTouch Interactive · Since 2010
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ActiveAvailable globallyCloud
Quick facts
VendorSmartTouch Interactive
Year launched2010
StatusActive
Location8500 Shoal Creek Blvd. Bldg. 4 Suite 100 Austin, Texas 78757
Countries servedGlobal
Languages5
Integrations
Free tier
Free trial
Contact sales

About SmartTouch NexGen CRM

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SmartTouch is a specialized CRM solution tailored for home builders and real estate developers, designed to streamline and automate lead management, marketing, and sales processes. It captures leads from multiple sources and distributes them automatically to sales agents based on community or other criteria, ensuring better lead engagement and conversion. The platform is highly mobile-friendly, providing dedicated apps for iOS and Android devices, allowing sales teams to access customer data, update profiles, record activities, and engage with prospects anytime and anywhere. Its user-friendly interface features dashboards that display KPIs, lead activity, and sales pipelines, making it easy for agents to stay informed and act swiftly. The system also facilitates seamless integration with popular calendar applications like Outlook, Google, and iOS Calendar, which ensures efficient appointment scheduling and management. This setup helps organize visits and follow-ups, improving overall productivity. SmartTouch offers extensive automation features, including behavior-based lead nurturing campaigns, automated follow-ups, and messaging through email or SMS. The platform enriches customer profiles with third-party data, providing agents with vital insights about prospects’ behaviors and preferences.

Pros & Cons

What users like
  • +Mobile-optimized for field efficiency
  • +Industry-specific workflows
  • +Automated lead nurturing
  • +Powerful integrations and data enrichment
  • +Detailed analytics and reporting
What users flag
  • Higher initial learning curve for new users
  • Cost may be high for small teams
  • Limited public pricing details
  • Needs robust internet for full feature access
  • May require additional training

Features

Key features

Lead Capture & Management
Instantly acquire leads from multiple sources like websites, chatbots, and ads, with automated distribution to sales agents based on community.
Marketing Automation
Automate email, text campaigns, and drip sequences triggered by user behavior or profile data for targeted engagement.
Appointment Scheduling
Manage tours and meetings through integrated calendars, enabling prospects to book directly with automatic notifications.
Buyer Journey Tracking
Follow prospects’ interactions, interests, and step-by-step buying process for better conversion insights.
QR Code Engagement
Use QR codes for instant lead capture at events or showrooms, linking prospects directly to tour or brochure downloads.
Real-Time Alerts & Hotlist
Stay updated on active prospects and website activity, allowing quick follow-up.
Reporting & Analytics
Access comprehensive dashboards and data filtering to analyze traffic, pipeline, and sales performance.

Additional features

Lead Capture
Multiple channels feed into the CRM for immediate management.
Lead Distribution
Automated routing based on community, lead source, or agent.
Behavioral Campaigns
Triggered email/text campaigns based on prospect activity.
Profile Enrichment
Use of Full Contact data appending to gain insights.
Tour Management
Schedule and notify prospects of private/online tours via integrated calendars.
Follow-up Automation
Pre-set reminders to nurture leads continuously.
Hot List & Website Tracking
Real-time alerts on active visitors or prospects.
Sales Funnel Reports
Track conversion rates from lead to sale with granular filters.
Buyer Engagement Reports
Visualise buyer interest stages and engagement effectiveness.
KPIs & Dashboards
Customizable performance metrics for teams and individual reps

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Starting At

USD 500

Countries & Languages

Global
Countries served
5
Interface languages
10
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB🇧🇷BRL

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