Splio

Additional features

SaaS Marketing CRM Platform

Cloud-based customer relationship management specifically for marketing.

Dedicated to Retail and E-commerce

Tailored for businesses in these sectors.

AI-powered platform

Integrates Artificial Intelligence for enhanced functionality.

Powerful Ecosystem (100+ partners & 80 cash register/e-commerce integrations)

Extensive network of integrated third-party software.

Expert Support with CSMs from Retail

Provides specialized customer success management.

Deliverability of Campaigns

Ensures campaigns reach their intended recipients.

On-call Duty during Seasonal Peaks

Provides support during high-demand periods.

Support Service Included in License

Customer support is part of the subscription.

Unique Marketing Platform

Covers the entire value chain of customer marketing.

Data to Activation Coverage

Manages customer interactions from data collection to campaign execution.

Marketing Automation

Automates and broadcasts campaigns.

Multi-channel Campaign Broadcast

Sends campaigns via email, SMS, push wallet, etc.

Driving Purchase and Repurchase

Features to encourage sales.

Trigger Campaigns

Automated campaigns based on specific customer actions.

Automate and Customize Scenarios

Sets up personalized customer journeys.

Generative AI for Content

Assists in writing and translating campaign content.

Customer Data Platform (CDP)

Anchors marketing on customer knowledge.

Centralize Customer Data

Gathers all customer information in one place.

Visualize Customer Data

Presents data in an understandable format.

Interpret Customer Data

Analyzes data to derive meaning and insights.

Personalize Campaigns with RFM Segmentation

Uses Recency, Frequency, Monetary value for targeted campaigns.

Optimize Campaigns with RFM Segmentation

Improves campaign effectiveness through segmentation.

Increase Customer Knowledge

Deepens understanding of customer base.

Monitor Business KPIs

Tracks performance metrics like store and e-commerce turnover.

Loyalty Management

Tools for setting up and managing loyalty programs.

Automate Loyalty Communications and Rewards

Sends automated messages and rewards.

Real-time Loyalty Information Access for Customers

Customers can view their loyalty status instantly.

Mobile Wallets Integration

Engages customers through smartphone wallets.

Dematerialize Loyalty Cards, Invitations, Coupons

Converts physical items to digital wallet passes.

Personalized Offers via Push Wallet

Sends targeted promotions directly to mobile wallets.

Notify Customers Near Stores

Sends location-based push notifications.

Predictive AI

Optimizes CRM performance.

Delegate Audience Creation to AI

AI generates unique audiences for campaigns.

Manage Marketing Pressure by Channel

Controls communication frequency to avoid oversaturation.

Increase Incremental Revenue with Actionable Insights

Provides data-driven recommendations for revenue growth.

Drive Relevant Interactions

Aims to improve engagement and campaign performance.

Centralize First-Party Customer Data

Gathers owned customer data from various sources.

Acquisition of Qualified Leads

Optimizes lead generation.

Audience Pushing (Meta, Google, TikTok, Snapchat)

Extends best customer audiences to ad platforms for lookalike targeting.

Lead Transformation

Supports contacts throughout their lifecycle.

Automated Journeys for Leads

Sets up automatic paths for lead nurturing.

Messages for Browse/Cart Abandonment

Triggers alerts for specific online behaviors.

Newsletter Campaigns for Nurturing

Uses newsletters to maintain engagement.

Customer Animation

Engages active customers.

Post-1st Purchase Triggers

Sets up automated actions after initial purchase.

Upselling and Cross-selling

Encourages additional purchases.

Manage Segment Changes (RFM)

Adapts campaigns based on customer lifecycle changes.

Product Recommendation

Pushes relevant products to customers.

Customer Retention

Strategies to keep customers loyal.

Engaging Loyalty Program

Designs programs that customers find appealing.

Personalized and Differentiated Journeys (Loyalty)

Tailors loyalty experiences.

Dematerialized Loyalty Card (Mobile Wallets)

Digital loyalty cards in phone wallets.

Reactivation of Inactive People

Strategies to re-engage dormant customers.

Detect Downgrade of Customers (RFM)

Identifies customers whose activity is declining.

Automated Scenarios for Reactivation

Sets up automatic re-engagement paths.

Nurturing Campaigns for Reactivation

Uses campaigns to re-engage.

Retargeting with Ads Campaigns

Uses advertising to bring inactive customers back to e-commerce.

Performance Analysis

Monitors and improves campaign effectiveness.

Visualize and Track Campaign Performance in Real Time

Provides immediate access to key metrics.

Dashboards for Informed Decisions

Tools for identifying trends, opportunities, and areas for improvement.

SaaS with a Human Face

Business model emphasizes human proximity and support.

Marketer-Centric

Designed with marketers' needs in mind.

Tech for Retail

Technology specifically built for retail marketing use cases.

Retail Ecosystem Connectivity

Connects to other retail solutions.

Growth Partner

Supports clients in their business development.

Customer Success Focus

Aims for mutual retention and sales goals.

Innovation for Retail

Integrates data, automation, and AI for daily operations.

To the Rhythm of Retail

Adapts to retail industry highlights and trends.