Spotler

Additional features

Drag-and-Drop Email Editor

An intuitive tool allowing users to create visually appealing and responsive email templates that align with their brand identity without needing to write code.

Advanced Segmentation and Personalisation

Utilizes behavioral, demographic, and transactional data to segment audiences precisely, enabling the delivery of highly tailored content and dynamic email fields.

A/B Testing

Functionality to test various email elements (subject lines, content, sender names) to determine the most effective strategy and continually optimize campaign performance.

Landing Pages and Web Forms

Tools for quickly creating dedicated, conversion-focused landing pages and data capture forms that seamlessly integrate into marketing campaigns.

Comprehensive Reporting & Analytics

Access to detailed reports on campaign performance, including open rates, click-through rates, conversions, web analytics, and lead activity tracking.

Email Deliverability Management

Tools and expertise focused on maximizing email inbox placement and ensuring marketing messages reach their intended recipients.

Transactional Emails

Ability to send essential, triggered communications (like order confirmations or subscription renewals) reliably and quickly, often branded and personalized.

Marketing Lead Database

A central repository for storing and managing marketing leads, including tracking digital activities and engagement history.

Data Quality Management

Features designed to maintain the accuracy and cleanliness of contact data, improving campaign effectiveness and compliance.

Website Personalisation

Allows users to tailor website content, CTAs, and banners based on the visitor's profile, engagement score, or past actions.

Conversational Marketing (Chatbots/Messaging)

Implementation of intelligent chatbots ('Aigent') and messaging platforms ('Message') to engage visitors and customers in real-time conversations across various channels.

Social Media Publishing & Monitoring

Functionality to manage, schedule, and monitor social media content and mentions from within the platform.

Centralised Contact and Account Management

The CRM module provides a single, organized database for all customer and account information, ensuring a 360-degree customer view for both sales and marketing teams.

Lead Scoring Automations

Automatically assigns points to leads based on their interactions (page views, email engagement) to prioritize the most engaged prospects for sales follow-up.

Dashboards and Custom Reports

Provides predefined and customizable dashboards and reports, enabling users to monitor KPIs and gain insights for data-driven decision-making.

Task and Calendar Management

Tools within the CRM for planning and tracking follow-up tasks, appointments, and general sales activities.

Quotation Solution

Features to manage and generate sales quotes directly within the CRM system.

User Permission Levels

Advanced settings, typically available in higher tiers, to control user access and data visibility based on roles or teams.

Event Management

Tools for managing the entire event lifecycle, from invites and registration to check-ins and automated post-event follow-up.

Search & Merchandising (E-commerce)

Advanced on-site search functionality and smart product recommendation tools to boost conversion rates for e-commerce clients.

AI Analytics

Tools to leverage AI for data insights, content optimization, and predictive lead value analysis.