Square Marketing logo

Square Marketing

by Square · Since 2009
No reviews yet
Active8+ countriesCloud
Quick facts
VendorSquare
Year launched2009
StatusActive
LocationSan Francisco, CA 94103, US
Countries served8+
Languages5
Integrations1+
Free tier
Free trial
Contact sales

About Square Marketing

Square Marketing is a marketing software from Square that helps businesses engage customers and reach new ones. It provides email marketing, text message marketing, and point of sale features so users can connect with their entire CRM contacts effectively. This platform helps build stronger customer relationships and drive repeat business by offering integrated tools that work together for a complete marketing solution. Users can easily start campaigns today with a user-friendly interface. Key capabilities: email marketing text message marketing point of sale payments websites Best for: small to medium-sized businesses that need efficient marketing solutions to connect with customers and promote their products or services.

Square Marketing by Square is a marketing automation software designed to help businesses engage customers, boost sales, and build brand loyalty. The platform offers tools for creating and sending email campaigns, segmenting audiences, and tracking customer interactions. Square Marketing’s user-friendly interface enables users to design professional emails with customizable templates, making it easy to promote products, services, and special offers. The software’s automation features allow businesses to send targeted messages based on customer behavior, such as purchase history or engagement with previous campaigns. With analytics and reporting, Square Marketing provides insights into campaign performance, helping users optimize their marketing strategies. Ideal for small to medium-sized businesses, Square Marketing simplifies customer outreach, enhances personalization, and supports effective, data-driven marketing. The user interface of Square Marketing is intuitive and easy to navigate, making it accessible even for users with minimal technical expertise. The dashboard is well-organized, allowing users to quickly access key features such as email campaign creation, audience segmentation, and analytics.

Pros & Cons

What users like
  • +1. This software is easy to use.
  • +2. It offers awesome features for viewers.
  • +3. It's the easiest way to use sales data for campaigns.
  • +4. It allows integration with MailChimp for branded looks.
What users flag
  • 1. It includes all types of software, both highly and lowly rated.
  • 2. It's not as customizable as MailChimp or similar platforms.

Features

Key features

1. Automated Campaigns
Users can set up one-time and recurring automated email and text campaigns for various purposes like welcoming new customers, birthday wishes, win-back campaigns, and abandoned-cart reminders, saving time and ensuring consistent engagement.
2. Integrated CRM (Square Customer Directory)
A free, built-in CRM tool that provides a 360-degree view of customers, stores their information, tracks interactions, enables custom grouping, and syncs sales across channels, offering valuable insights for targeted marketing.
3. Google Reviews Integration
The software allows automatic email and text campaigns to collect Google Reviews after a sale, helping businesses improve their online presence and attract new customers.
4. Combined Email and Text Marketing
Users can leverage both email and text message campaigns, including the ability to follow up emails with texts, to maximize reach and engagement given the high open rates of text messages.
5. Attributed Sales Tracking
The system tracks attributed sales and coupon redemption, allowing businesses to measure the direct impact of their marketing campaigns and understand their ROI.

Additional features

1. Personalized Campaigns
Create personalized email and text campaigns.
2. One-time Campaigns
Send single, non-recurring campaigns.
3. Automated Campaigns
Set up recurring automated campaigns for various purposes (welcome, birthday, win-back, abandoned cart, etc.).
4. Email Marketing
Create, send, and track email marketing campaigns.
5. Text Message Marketing
Send one-time and automated text message campaigns directly to customers.
6. Campaign Type and Template Selection
Choose different campaign types and templates based on business goals.
7. In-store Event Promotion
Promote events happening in physical stores.
8. New Product Promotion
Announce and promote new products.
9. Last-minute Deal Promotion
Send out timely offers and discounts.
10. Seasonal Offer Promotion
Provide special offers tied to seasons or holidays.
11. Traffic Driving (Online & Physical Stores)
Drive customers to both online and physical storefronts.
12. Campaign Success Tracking
Easily monitor the performance of each campaign from the Square Dashboard.
13. Free CRM Tools (Square Customer Directory)
Access a complimentary customer relationship management tool.
14. Customer Information Storage
Store customer data within the CRM.
15. Customer Interaction Viewing
See how customers engage with the business.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

8
Countries served
5
Interface languages
1
Billing currencies

Available in

AustraliaCanadaFranceIrelandJapanSpainUnited KingdomUnited States

Interface languages

EnglishFrançais日本語EspañolCatalà

Billing currencies

🇺🇸USD

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