Synerise

Additional features

• Heterogeneous data source integration

Integrates data from various sources, including clickstreams, calls, surveys, chats, online and POS purchases.

• Behavioral Profiles

Creates comprehensive profiles of customer behavior based on collected data.

• 3rd party data integration

Integrates data from external sources, such as weather and location data.

• Behavioral profiles & actions in one place

Provides a unified view of customer behavior and actions.

• Consent Management

Manages customer consent for data collection and usage.

• Unified Profile View

Offers a single view of customer information across multiple channels.

• Profile Merging policy

Defines rules for merging duplicate customer profiles.

• Deep Analytics

Provides advanced analytics capabilities, including LTV, CLV, and RFM analysis.

• Dynamic attributes

Allows for the creation of dynamic attributes based on customer behavior and other factors.

• Loyalty program

Supports loyalty programs and customer rewards.

• Expressions & Dynamic Aggregates

Enables complex data calculations and aggregations.

• Direct messaging

Facilitates direct communication with customers.

• Security by design

Incorporates security measures throughout the platform to protect customer data.

• ACL & Password policies

Enforces access controls and password policies to ensure data security.

• Data self-service importer

Allows users to easily import their own data into the platform.

• API Access Management

Provides APIs for integrating with other systems.

• Stream Events Manager

Manages and processes real-time events.

• Catalogs

Manages product catalogs and product information.

• Custom objects

Allows users to create custom objects to store specific data.

• Params manager

Manages parameters and variables used in the platform.

• Advanced filtering

Provides advanced filtering capabilities for data analysis.

• Attribution modeling

Determines the effectiveness of marketing channels and campaigns.

• Dynamic Metrics

Creates dynamic metrics based on specific criteria.

• Funnels

Analyzes customer journeys through different stages.

• Segmentation

Divides customers into segments based on various criteria.

• Histograms & Trends

Visualizes data trends and distributions.

• Sankey Diagrams

Visualizes data flows and relationships.

• Churn Analytics

Analyzes customer churn rates and identifies factors contributing to churn.

• Reporting & Dashboarding

Provides customizable reports and dashboards for data visualization.

• Scoring & Propensity

Predicts customer behavior and assigns scores based on various factors.

• Recommendations

Provides personalized product recommendations based on customer behavior.

• Automatic Insights

Automatically identifies patterns and insights in data.

• Price & Assortment Logic

Optimizes product pricing and assortment strategies.

• Predictions

Predicts future customer behavior and trends.

• AI Search

Enables AI-powered search capabilities.

• Personalized offers

Creates personalized offers and promotions for customers.

• Time optimizer

Optimizes marketing campaigns and content delivery based on customer behavior and preferences.

• A/B/X Testing

Enables A/B/X testing of marketing campaigns and content.

• Data Transformations

Transforms data into a suitable format for analysis and reporting.

• External System Sync

Integrates with external systems and applications.

• Service Prioritization

Prioritizes customer service requests based on various factors.

• Workflows building

Creates automated workflows and processes.

• Content Studios

Provides tools for creating and managing content.

• Autonomous scenarios

Enables automated decision-making based on predefined rules and conditions.

• Contextual Messaging

Sends personalized messages to customers based on their context and behavior.

• SMS

Sends SMS messages to customers.

• EMAIL

Sends email messages to customers.

• Mobile Push

Sends push notifications to mobile devices.

• Web Push

Sends notifications to web browsers.

• Web Dynamic Content

Displays personalized content on websites.

• In-App

Provides personalized experiences within mobile apps.

• External Apps & POS

Integrates with external applications and point-of-sale systems.

• Social Networks

Integrates with social media platforms.

• AD Networks

Integrates with advertising networks.

• Custom extensions, APPs & dedicated portals

Allows for customization and extension of the platform's capabilities.

• Registrationas a Service

Provides registration services for events and other activities.

• Login as a Service

Provides login services for users.

• Unified API Access

Offers a unified API for accessing platform features.

• Templates & Cookbooks

Provides pre-built templates and cookbooks for common use cases.

• SAML

Supports Single Sign-On (SSO) using SAML.

• Design System

Provides a design system for creating consistent user interfaces.

• Hot & Cold storage access

Manages data storage based on access frequency and retention requirements.

• SDKs & Webhooks

Provides software development kits and webhooks for integration with other systems.