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About Terminus

Terminus is an account-based marketing (ABM) software from Terminus Software that supports targeted marketing efforts. It combines account insights, campaign management, and analytics so teams can effectively engage with high-value accounts. Terminus provides tools for audience segmentation, personalized messaging, and performance tracking, which help marketing and sales teams align their efforts. Additionally, it integrates with various CRM and marketing automation platforms, improving workflow efficiency. Users can benefit from real-time reporting and insights to measure campaign effectiveness. Key capabilities: account targeting campaign orchestration analytics dashboard integration support performance measurement Best for: marketing teams that need to execute targeted campaigns aimed at specific accounts.

Terminus Details

Vendor
Terminus Software
Year Launched
2013
Location
925B Peachtree St NE #313 Atlanta, GA 30309
Deployment
cloud
Training Options
documentation, videos, live online, in person
Countries Served
All Countries
Languages
English
Users
B2B marketers, sales professionals, marketing operations, and customer success managers
Industries Served
Healthcare, Education, Finance, Retail
Tags
Account Based Marketing, All-in-One Marketing Platform, Email Signature, Lead Generation, Lead Management, Lead Nurturing, Link Management Tools, Marketing Attribution, Marketing Analytics, Marketing Automation, Personalization

Terminus's In-App Market Place

Does Terminus have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

0

Mini Apps

Pricing Options

Free trial
Free version
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Promo Offer

Accepted Payment Currencies

USD ($)

Pros & Cons

  • Easy to Use and User-Friendly: Terminus is praised for its intuitive interface and simple setup process, making it accessible for users of all experience levels.
  • Strong Account Targeting: The platform excels at identifying and targeting high-value accounts through web page engagement tracking and intent signal analysis.
  • Data-Driven Marketing: Terminus provides actionable data and reports to support informed decision-making about your ABM campaigns.
  • Recent Usability Improvements: Updates have streamlined navigation and campaign launch, making the platform more efficient.
  • Limited International Targeting: While strong in North America, Terminus may have limitations in targeting companies and countries outside this region, potentially due to data privacy regulations.
  • Data Export Challenges: Exporting reports and data can be cumbersome, with potentially lengthy loading times. This could hinder analysis and workflow.

Terminus's Support Options

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