TWiST logo

TWiST

by TWiST Beauty Ltd · Since 2023
No reviews yet
ActiveAvailable globally
Quick facts
VendorTWiST Beauty Ltd
Year launched2023
StatusActive
LocationAccra, GH
Countries servedGlobal
Languages1
IntegrationsN/A
Free tierN/A
Free trialN/A
Contact salesN/A

About TWiST

TWiST is a beauty management platform from TWiST Beauty Ltd that merges social media with booking convenience. It includes an ecosystem, exclusive features with a social media-style feed, and promotes creativity and visibility for providers so clients stay updated on the latest beauty trends and services. The platform is designed to connect clients with beauty professionals while providing a dynamic space for sharing and discovering beauty experiences. TWiST allows users to explore modern beauty techniques and offerings, fostering a community where creativity thrives. Key capabilities: booking management social media integration trend updates provider visibility client engagement Best for: beauty professionals and clients that need a comprehensive platform for connecting and promoting beauty services.

TWIST by Twist Beauty Ltd is a modern marketplace software designed to streamline buying and selling experiences within the beauty and personal care industry. Its primary purpose is to provide a seamless platform where beauty professionals, retailers, and consumers can connect, transact, and discover products efficiently. Key features include a robust product listing system, secure payment processing, integrated inventory management, and a recommendation engine that enhances user engagement by suggesting relevant products based on browsing behavior. The software also supports promotional campaigns and analytics tools that allow sellers to track performance and optimize their offerings. The user interface of TWIST is sleek and intuitive, designed to prioritize ease of navigation for both sellers and buyers. The dashboard is well-organized, providing quick access to product management, sales analytics, and messaging features. Unique design elements, such as drag-and-drop product uploads and a customizable storefront layout, make it easy for users with varying levels of technical skill to manage their online presence effectively.

Pros & Cons

Pros
  • It’s a lifesaver for busy people who need quality stylists to come straight to their front door.
  • The social feed lets you actually see a stylist's work before you book, so there are no surprises.
  • You get rewarded with "coins" just for getting your hair or nails done, which saves money later.
  • It gives talented local stylists a professional platform to grow their brand without needing a huge marketing budget.
  • Having the academy and marketplace integrated means it’s a one-stop-shop for running a serious beauty business.
Cons
  • If you live in a remote area, you might find there aren't many professionals available near you yet.
  • Small business owners might find it a bit overwhelming to manage a social feed and a dashboard simultaneously.
  • Relying purely on an app means if the platform goes down, your whole booking schedule might be inaccessible.
  • Since it's a closed ecosystem, those TWiST coins are only useful if you stay within the app's network.
  • Clients who aren't tech-savvy might struggle to navigate the different features just to book a simple haircut.

Features

Key features

Exclusive Social Media Feed

This unique beauty-centric feed allows professionals to showcase their latest work and trends in real-time to attract local clients.

TWiST Coins Ecosystem

This specialized rewards system fosters loyalty by allowing clients and pros to earn and redeem coins within the beauty network.

Smart Client Matching

The platform uses intelligent recommendations to connect clients with beauty experts based on specific style preferences and service needs.

Integrated Business Dashboard

Professionals can manage their entire operation through a single interface that tracks performance metrics and schedules.

On-Demand & In-Home Flexibility

The software facilitates a hybrid service model where clients can choose between traditional salon visits or convenient at-home pampering.

TWiST Academy & Marketplace

Beyond booking, the platform provides educational resources and a marketplace for sourcing essential beauty supplies and tools.

Additional features

Social Media Style Feed

A real-time visual platform for pros to post styles, products, and trends directly to their target audience.

TWiST Coin Rewards

An in-app currency earned on every booking that can be redeemed for discounts on various services and products.

Professional Management Dashboard

A centralized tool for service providers to view business insights, manage calendars, and monitor performance.

In-Home Service Booking

A feature allowing clients to book mobile beauty professionals who travel to the client's residence.

In-Salon Appointment Scheduling

A streamlined process for browsing salon profiles, reading reviews, and booking physical appointments.

Smart Recommendations

An automated system that matches clients with beauty experts based on their specific style and requirements.

Personalized Service Discovery

A search and filter tool that helps users find specific beauty experts in their local area within seconds.

Real-Time Service Updates

A notification system that keeps clients informed about the latest work and trends from their favorite providers.

Client Reviews & Ratings

A feedback system that allows users to read about others' experiences before committing to a professional.

TWiST Academy Access

An educational branch providing training in digital branding, marketing, and business skills for beauty entrepreneurs.

TWiST Marketplace

An integrated shop where professionals can purchase essential beauty supplies and resources.

Multi-Platform Support

Availability on both iOS (App Store) and Android (Google Play) for wide accessibility.

Newsletter Subscription

A communication tool to keep the community updated on the latest beauty innovations and app features.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
1
Interface languages
1
Billing currencies

Interface languages

ENGLISH

Billing currencies

🇺🇸USD

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