Unbounce logo

Unbounce

by Unbounce · Since 2009
No reviews yet
Active1+ countriesCloud
Quick facts
VendorUnbounce
Year launched2009
StatusActive
Location400-401 W. Georgia St., Vancouver, BC V6B 5A1, Canada
Countries served1+
Languages1
Integrations8+
Free tierNO
Free trialNO
Contact salesYES

About Unbounce

Unbounce is a landing page builder and conversion rate optimization (CRO) platform for marketers. It allows users to create, test, and optimize landing pages using a drag-and-drop builder, A/B testing, and AI-powered features like Smart Traffic and AI copywriting.

Unbounce is a comprehensive platform for creating and optimizing landing pages, aimed at marketers, agencies, and businesses in sectors like SaaS and ecommerce. The core of the product is a no-code, drag-and-drop builder that enables users to launch campaigns quickly using customizable templates. Key capabilities include A/B testing to compare page variants, and AI-driven features such as Smart Traffic, which automatically directs visitors to the page variant where they are most likely to convert. The platform also offers AI copywriting to generate and refine page content. Unbounce provides detailed analytics and integrates with a wide range of marketing tools like Salesforce, HubSpot, and Mailchimp. Pricing is subscription-based with a 14-day free trial, and support is available via phone, email, and live chat.

Pros & Cons

Pros
  • Dynamic text replacement improves ad relevance and paid campaign performance.
  • Large template library accelerates landing page creation for different industries.
  • Built-in A/B testing tools simplify optimization for marketing campaigns.
  • AI-powered Smart Traffic improves conversions using visitor behavior insights.
  • Fast drag-and-drop builder helps marketers launch campaigns without developers.
Cons
  • Traffic and conversion limits apply across several subscription tiers.
  • Page loading speed may vary depending on design complexity and scripts.
  • Limited design flexibility compared to fully custom-coded landing pages.
  • Advanced customization may require HTML, CSS, or JavaScript knowledge.

Features

Key features

Drag-and-Drop Builder

Create and customize landing pages for desktop and mobile without writing code, using a simple drag-and-drop interface.

A/B Testing

Create multiple landing page variants, launch tests with one click, and use confidence intervals and conversion insights to identify the best-performing pages.

AI Optimization (Smart Traffic)

Automatically sends visitors to the landing page variant where they are most likely to convert, using AI to optimize traffic distribution in real-time.

AI Copywriting

Generate, rewrite, or expand landing page copy in just a few clicks to create more effective marketing messages.

Popups and Sticky Bars

Add targeted popups and sticky bars to any page on your website to capture leads and present customized offers.

Dynamic Text Replacement

Increase relevance and conversion rates by automatically matching landing page text to a visitor's search terms.

Integrations

Connect with popular marketing automation and CRM tools, including native integrations and thousands more via Zapier and webhooks.

Additional features

100+ Templates

Start building quickly with a gallery of over 100 high-converting, customizable templates for various industries.

Custom Scripts & CSS

Add custom JavaScript, CSS, and HTML to any page for advanced functionality and brand consistency.

Script Manager

Apply custom scripts universally across multiple landing pages to streamline tracking and analytics setup.

Free Unsplash Images

Access over 850,000 professional-grade stock images directly within the landing page builder.

Auto Image Optimizer

Images are automatically optimized for quality and file size to ensure fast page load times.

Embedded & Background Videos

Enhance pages by embedding videos or using full-background video clips to capture visitor attention.

Two-Step Opt-In Forms

Use a lightbox to display a form on click, allowing visitors to signal their interest before converting.

Direct Domain Publishing

Publish landing pages to any custom domain or URL to integrate seamlessly with existing campaigns.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

1
Countries served
1
Interface languages
1
Billing currencies

Available in

All Countries.

Interface languages

English

Billing currencies

🇺🇸USD

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