Wyvern Magic logo

Wyvern Magic

by Wyvern DM · Since 1980
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ActiveAvailable globallyCloud
Quick facts
VendorWyvern DM
Year launched1980
StatusActive
LocationHarrier House, Sedgeway Business Park, Ely, Cambridgeshire CB6 2HY, GB
Countries servedGlobal
Languages8
Integrations1+
Free tier
Free trial
Contact salesYES

About Wyvern Magic

Wyvern Magic is an integrated marketing and CRM system from Wyvern DM designed for various users. It combines CRM software, membership system, and data services so users can manage customer relationships effectively. This platform supports the organization of membership details, allows for efficient handling of marketing campaigns, and provides valuable insights into customer data. Wyvern Magic is suited for users looking for a comprehensive tool to improve client engagement and retention. Key capabilities: CRM Software Membership System Data Services Campaign Management Reporting Tools Best for: businesses and organizations that need to unify their marketing efforts and customer management in one platform.

Wyvern Magic by Wyvern DM is a specialized customer relationship management (CRM) solution designed to streamline and empower business interactions with clients, leads, and internal teams. Tailored primarily for small to mid-sized enterprises, Wyvern Magic places a strong emphasis on automation, communication efficiency, and centralized data management. Its core functionalities revolve around sales pipeline tracking, customer segmentation, campaign automation, and real-time analytics. What sets Wyvern Magic apart is its modular design, allowing users to selectively implement features based on their industry needs and scale of operations. Wyvern Magic features a visually appealing and logically structured user interface. Its modern design includes customizable dashboards, color-coded task views, and drag-and-drop functionality that simplifies everyday operations. The software incorporates a left-hand sidebar for consistent navigation, while widgets on the main screen can be tailored to display sales forecasts, lead conversions, and activity timelines. The UI prioritizes ease of use, with minimal clutter and clearly labeled icons, making it suitable even for users without technical backgrounds. The onboarding process includes interactive walkthroughs and hover-to-explain elements, helping new users adapt quickly.

Pros & Cons

What users like
  • +Combines CRM and marketing functionalities for a holistic view of customer interactions.
  • +Built for marketing professionals, emphasizing ease of use.
  • +Creates a single customer view by integrating data from various sources.
  • +Enables targeted marketing through automatic and custom segment creation.
  • +The centralized sales diary enhances team coordination and action management.
What users flag
  • While user-friendly, mastering all features might still require time and effort.
  • Effectiveness with email marketing heavily depends on the seamlessness of ESP integrations.
  • While it integrates with sales, the primary focus seems to be on marketing activities.

Features

Key features

Integrated Marketing & CRM
This system combines Customer Relationship Management (CRM) with marketing tools in one platform, allowing for a unified approach to customer interactions and campaigns.
Intuitive User Interface
Designed for marketing professionals rather than statisticians, the software emphasizes ease of use and accessibility for all team members.
Seamless Data Flow
The system centralizes data from various sources like websites and email campaigns, creating a single customer view for effective data utilization.
Intelligent Segmentation
The software automatically builds data segments based on customer interactions and allows for the creation of bespoke segments for targeted communication.
Sales Team Diary Tool
A centralized diary module provides team-wide visibility of schedules, enabling efficient action management with user hierarchy controls.
Integration with ESPs
The system connects with various Email Service Providers to incorporate email metrics into customer data, facilitating the triggering of more effective campaigns.

Additional features

Marketing Software
Provides tools for marketing activities and analysis of real-time data to optimize customer communication.
Contact Management
Stores all contact information centrally, ensuring all stakeholders are aware of customer interactions for more constructive communication.
Target Profitable Segments
Enables users to identify and communicate with the most profitable customer groups.
Sales Diary Tool
A module that allows the entire team to access and manage schedules, improving overall efficiency.
Report Module
Offers over 100 standard reports to help users understand and utilize their data effectively.
Email SP Integration
Connects with Email Service Providers to import email metrics for enhanced campaign targeting.
Seamless Data Flow
Centralizes data from websites, email campaigns, and other sources to create a unified customer view.
Grow Profit
The overarching aim of the software is to help businesses increase their revenue through effective CRM and marketing strategies.
CRM for Profit
Focuses on using CRM functionalities for customer acquisition, development, and retention to boost business worth.
Targeting the Most Profitable
Automatically validates contact details and identifies customers based on past interactions to target the right audience.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
8
Interface languages
13
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseRussianChinese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇯🇵JPY🇦🇺AUD🇨🇦CAD🇨🇳CNY🇨🇭CHF🇸🇪SEK🇮🇳INR🇸🇬SGD🇭🇰HKD🇳🇿NZD

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