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Zedo

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About Zedo

Zedo is an ad management platform from Zedo that focuses on digital advertising solutions. It provides ad serving, targeting, and analytics so advertisers can manage their campaigns effectively. Zedo offers features such as real-time reporting, customizable ad formats, and comprehensive audience segmentation. These functionalities help improve ad performance and maximize return on investment. With the ability to manage multiple campaigns across various channels, Zedo supports advertisers in reaching their target audiences with precision. Key capabilities: ad serving audience segmentation real-time reporting customizable formats campaign management Best for: advertisers and marketers that need reliable tools for managing and analyzing their digital advertising efforts.

Zedo Details

Vendor
Zedo
Year Launched
1999
Location
San Francisco, California
Deployment
Training Options
demo, account manager, community
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Japanese, Chinese.
Users
Advertisers, Publishers, Agencies, Ad Networks, Media companies, Digital marketers, Content creators, E-commerce businesses
Industries Served
Healthcare, Education, Finance, Retail, Automotive
Tags
Ad Server, Digital Advertising, Online Marketing, Ad Management, Publisher, Advertiser, Display Ads, Video Ads, Mobile Ads, Ad Targeting, Ad Campaigns, Ad Placement

Zedo's In-App Market Place

Does Zedo have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

9

Mini Apps

1. ZINC: ZINC is a popular add-on for Zedo that helps advertisers create engaging and interactive video ads that can be displayed across various platforms.

2. Zedo API: The Zedo API add-on allows users to integrate Zedo with other software and platforms

enabling seamless data exchange and automation of ad serving processes.

3. Audience Data Targeting: This add-on enables advertisers to target their ads to specific audience segments based on demographic

geographic

or behavioral data

helping to improve ad relevance and performance.

4. Dynamic Creative Optimization: The Dynamic Creative Optimization add-on allows advertisers to automatically adjust their ad creatives in real-time based on user behavior and performance data

helping to maximize ad effectiveness.

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

Usd ($), Eur (€), Gbp (£), Jpy (¥), Cad ($)

Pros & Cons

  • Advanced ad targeting capabilities
  • Real-time reporting and analytics
  • Supports various ad formats (video, mobile, display)
  • Automated ad optimization
  • Ability to manage multiple ad campaigns simultaneously
  • Limited targeting options compared to other ad servers
  • Steep learning curve for new users
  • Customer support can be slow to respond to issues
  • Reporting interface can be confusing and difficult to navigate
  • Occasional glitches and technical issues with ad serving
  • Limited integration options with other platforms and tools

Zedo's Support Options

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