About Audiens
Audiens is a data management software from Audiens that focuses on audience intelligence. It provides features such as data collection, audience segmentation, and insights generation so marketers can effectively target their audience. The platform allows users to gather data from multiple sources, segment their audience based on various criteria, and generate actionable insights for marketing campaigns. This helps businesses tailor their strategies to specific audience needs. Key capabilities: data integration audience profiling real-time analytics campaign tracking reporting Best for: marketers and businesses that need to understand and engage their target audiences effectively.
Audiens Details
Audiens's In-App Market Place
Does Audiens have an in-app market place?
Yes
How many Mini-Apps in the marketplace?
7
Mini Apps
Facebook Audience Builder: This add-on allows users to easily build custom audiences on Facebook using data collected and segmented in Audiens.
Google Analytics Integration: This plugin seamlessly integrates Audiens data with Google Analytics
providing deeper insights into user behavior across multiple channels.
Email Marketing Automation: This mini-app enables automated email marketing campaigns based on customer segments created in Audiens.
Lookalike Audience Generator: With this add-on
users can create lookalike audiences on social media platforms such as Facebook and Instagram using data from Audiens.
CRM Integration: This plugin allows for the integration of Audiens data with popular CRM platforms like Salesforce and HubSpot for a more comprehensive view of customer interactions.
Pricing Options
Accepted Payment Currencies
USD ($), EUR (€), GBP (£)
Pros & Cons
- Provides detailed customer insights and segmentation capabilities
- Allows for personalized and targeted marketing campaigns
- Integrates seamlessly with various customer touchpoints and channels
- Offers real-time data analysis and reporting
- Helps improve customer engagement and retention efforts
- Limited integrations with other software platforms
- Steep learning curve for new users
- Occasional system crashes or glitches
- Lack of advanced analytics and reporting features
- Pricing can be expensive for small businesses
Audiens's Support Options
Email Address
support@audiens.comDocumentation
https://www.audiens.com/documentation/