eCHO

eCHO by 180byTwo is a sophisticated B2B buyer intent data solution designed to revolutionize how businesses approach account-based marketing (ABM) and sales strategies. Launched on March 4, 2019, eCHO has quickly established itself as a robust tool for companies looking to enhance their marketing campaigns with precise, data-driven insights. At its core, eCHO leverages advanced artificial intelligence and location intelligence to provide deep insights into buyer intent. By analyzing billions of daily web signals and integrating comprehensive location data, eCHO can accurately identify which companies are currently exhibiting behaviors indicative of purchasing intent. This predictive capability allows marketing and sales teams to target their efforts more effectively, ensuring that campaigns are directed toward accounts with the highest likelihood of conversion. One of the standout features of eCHO is its ability to integrate seamlessly with existing CRM systems such as Salesforce, HubSpot, Marketo, and Outreach. This integration ensures that the data collected and analyzed by eCHO can be directly utilized within the platforms that businesses already rely on, streamlining the process of campaign execution and optimization.