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Flaunter

by Flaunter · Since 2016
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Quick facts
VendorFlaunter
Year launched2016
StatusActive
LocationTaren Point, Australia
Countries servedN/A
Languages10
IntegrationsN/A
Free tierNO
Free trialYES
Contact salesNO

About Flaunter

Flaunter is a digital PR platform for brands and agencies to manage media assets, run digital showrooms, track product samples, and monitor media coverage. It provides tools for content storage, press release distribution, and performance analytics.

Flaunter is a specialized digital PR platform designed to streamline the workflow for fashion, beauty, home, and lifestyle brands and agencies. By centralizing press assets, digital showrooms, and media relations into a single interface, it eliminates the need for fragmented file-sharing and manual tracking. The platform is particularly strong in its ability to provide brands with visibility into who is engaging with their content, offering real-time analytics on downloads and media interest. For media professionals, Flaunter serves as a free, on-demand resource for high-resolution imagery and press materials, which helps brands increase their chances of editorial coverage. While the platform is highly effective for managing digital assets and sample loans, users should note that advanced PR strategy features are tiered, with higher-level plans offering unlimited media connections and larger asset storage. The service is built for scalability, supporting teams of all sizes with a monthly subscription model that avoids long-term lock-in contracts.

Pros & Cons

Pros
  • Centralizes press assets and digital showrooms into one searchable platform for media access.
  • Provides real-time analytics on asset downloads and media engagement to demonstrate PR value.
  • Streamlines sample tracking and gifting workflows with automated notifications.
  • Offers a direct messaging tool to build relationships with journalists and creators.
  • Supports unlimited team members across all plans to facilitate collaborative PR management.
Cons
  • Requires high-resolution imagery and detailed product information to maintain platform quality standards.
  • Advanced features like unlimited media connections are restricted to higher-tier plans.
  • Sample tracking functionality is offered as a paid add-on to base subscription plans.
  • Media contact access is limited on the entry-level Emerging plan.

Features

Key features

Digital Press Centre

Centralizes high-resolution images, press releases, and campaign assets in a searchable, branded hub for media access.

Digital Showrooms

Enables brands to manage product collections, track sample loans, and handle gifting requests online.

Media Relations Tool

Provides a directory of journalists and creators with direct messaging capabilities for pitching and relationship building.

Real-Time Analytics

Tracks asset downloads, media engagement, and coverage performance to demonstrate PR ROI.

Automated Reporting

Generates performance insights and activity reports to optimize PR strategies and demonstrate campaign results.

Additional features

Sample Tracking

Manages inventory, loan requests, and gifting with automatic overdue notices.

Media Callouts

Allows media to post requests for specific content, quotes, or samples directly to brands.

Brand Directory

Connects media professionals with brands across fashion, beauty, home, and lifestyle sectors.

Visibility Controls

Offers public, exclusive, and hidden visibility settings for brand profiles and specific content albums.

Content Tagging

Automatically tags uploaded images to ensure assets are discoverable by media searching for specific products.

Team Collaboration

Supports unlimited team members to manage contacts and PR workflows centrally.

Download Alerts

Sends automatic email notifications when media download brand assets, including details on intended use.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Emerging
USD 99/mo
flat rate · billed monthly
  • 100 images
  • 1 brand profile
  • 5 media connections
Source: vendor pricing page →
Growth
USD 199/mo
flat rate · billed monthly
  • 300 images
  • 3 brand profiles
  • Unlimited media connections
Source: vendor pricing page →
Pro
USD 349/mo
flat rate · billed monthly
  • 2000 images
  • 6 brand profiles
  • Unlimited media connections
Source: vendor pricing page →
Agency
USD 499/mo
flat rate · billed monthly
  • 5000 images
  • 10 brand profiles
  • Unlimited media connections
Source: vendor pricing page →

Countries & Languages

Countries served
10
Interface languages
20
Billing currencies

Interface languages

EnglishSpanishFrenchGermanItalianPortugueseDutchRussianJapaneseChinese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇮🇳INR🇸🇬SGD🇭🇰HKD🇸🇪SEK🇳🇴NOK🇩🇰DKK🇰🇷KRW🇳🇿NZD🇿🇦ZAR🇦🇪AED🇧🇷BRL🇲🇽MXN

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