Instamojo logo

Instamojo

by Instamojo · Since 2012
No reviews yet
ActiveCloudFree tier
Quick facts
VendorInstamojo
Year launched2012
StatusActive
LocationBangalore, India
Countries servedN/A
Languages13
Integrations24+
Free tierYES
Free trialYES
Contact salesNO
Last reviewed: Jun 2026

About Instamojo

An all-in-one D2C tech platform for Indian businesses. Provides tools for building eCommerce websites, managing online stores, processing payments, and handling shipping and logistics.

Instamojo is a comprehensive D2C tech platform designed to help Indian small businesses and startups start, manage, and scale their online presence. Originally known for its payment gateway, the platform has evolved into an all-in-one eCommerce solution that includes website building, automated shipping, and marketing tools. It is particularly well-suited for independent brands and social media sellers who need a low-barrier entry to online commerce. The platform offers a 'Forever Free' plan for basic needs, with premium tiers providing advanced features like custom domains, abandoned cart recovery, and lower transaction fees. Users benefit from a unified dashboard that integrates payments, inventory, and logistics, reducing the need to juggle multiple third-party tools. While the platform is highly accessible for beginners, it also provides advanced capabilities like custom CSS/JS editing and API access for developers. Support is available through email, a help center, and dedicated 'Do-It-For-Me' services for those who prefer professional setup assistance.

Pros & Cons

Pros
  • Offers a comprehensive suite of tools including payments, shipping, and store building in one platform.
  • Provides a low-cost entry point with a forever-free plan suitable for new businesses.
  • Integrates seamlessly with major Indian shipping providers and payment methods.
  • Includes built-in marketing features like SEO, discount coupons, and abandoned cart recovery.
  • Supports mobile-first management through a dedicated Android app.
Cons
  • Transaction fees on the free and lower-tier plans are relatively high compared to some competitors.
  • Advanced customization options are restricted to higher-tier plans.
  • Some advanced features like abandoned cart recovery are locked behind premium subscriptions.
  • The platform is primarily focused on the Indian market, which may limit utility for global businesses.

Features

Key features

Online Store Builder

Create professional, mobile-optimized eCommerce websites with custom themes and domains.

Integrated Payment Gateway

Accept payments via 100+ modes including cards, netbanking, UPI, and digital wallets.

Automated Shipping

Manage courier pickups and deliveries to over 26,000 pin codes directly from the dashboard.

Smart Landing Pages

Build high-converting one-page websites for lead collection and product sales.

Marketing Tools

Utilize built-in SEO options, discount coupons, and email/SMS campaign tools to drive sales.

Order Management

Track orders, manage inventory, and handle customer data from a centralized dashboard.

Additional features

Abandoned Cart Recovery

Send automated reminders to customers who left items in their cart.

WhatsApp Integration

Enable direct customer communication via WhatsApp chat widgets.

Product Bundles

Create exclusive product combinations with special discounts.

Bulk Import/Export

Manage product catalogs efficiently using CSV/Excel files.

Custom CSS/JS

Enhance store functionality and design with advanced code editing.

Product Reviews

Manage and showcase customer feedback for individual products.

Webhooks

Receive real-time notifications for successful purchases.

Google Shopping Sync

Automatically feature products on Google's shopping tab.

Facebook Catalog Sync

Sync product catalogs with Facebook Shop.

Customer Tagging

Group customers for targeted marketing and management.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Growth
INR 1,999/mo
flat rate · billed monthly
Source: vendor pricing page →

Annual plans

Lite
INR 0/yr
flat rate · billed yearly · ≈ INR 0/mo
Source: vendor pricing page →
Starter
INR 3,999/yr
flat rate · billed yearly · ≈ INR 333.25/mo
Source: vendor pricing page →
Growth
INR 9,999/yr
flat rate · billed yearly · ≈ INR 833.25/mo
Source: vendor pricing page →

Countries & Languages

Countries served
13
Interface languages
16
Billing currencies

Interface languages

EnglishHindiBengaliTamilTeluguKannadaMalayalamMarathiGujaratiPunjabiOdiaUrduAssamese

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇮🇳INR🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇨🇭CHF🇸🇬SGD🇭🇰HKD🇳🇿NZD🇸🇪SEK🇰🇷KRW🇷🇺RUB🇧🇷BRL

No reviews yet

Be the first to drop a review

Alternatives to Instamojo

WebPay logo

WebPay

WebPay is a payment gateway software from WebPay that provides a full-featured solution for processing…

Moniepoint logo

Moniepoint

4.3(4)

Moniepoint is a financial management software from Moniepoint Microfinance Bank that supports small business transactions.…

Chargeback logo

Chargeback

Chargeback is an automated chargeback prevention service that alerts merchants to incoming disputes, allowing for…

CRM.COM logo

CRM.COM

CRM.COM is a unified commerce and subscription billing platform helping businesses manage customer identity, wallet…

Pagelayer logo

Pagelayer

Zynk logo

Zynk

Zynk is a payment infrastructure platform from Zynk that enables businesses to make global payments…

Spot something wrong or outdated?

Suggest a correction — a reviewer verifies every change.

Often compared with Instamojo

Compare any two tools →
WebPay logo
WebPay
eCommerce
0.0
Moniepoint logo
Moniepoint
Point of Sale
4.3 (4)
Chargeback logo
Chargeback
Chargeback Management
0.0
CRM.COM logo
CRM.COM
Subscription Management
0.0