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About Kwanzoo

Kwanzoo is an account-based marketing and buyer intelligence platform that identifies individual buyers visiting the site, not just company domains. It provides full contact profiles, buyer journey tracking, lead filtering based on ICP criteria, and alerts that feed sales execution. Integrations include Marketo, HubSpot, Pardot, Zoho, Salesforce, Salesloft, Outreach, and LinkedIn Sales Navigator. The service is cloud-based with training materials and a free trial, with pricing starting around $500 per month. It suits B2B teams that need buyer-level visibility to drive personalized outreach. Key capabilities Individual buyer identification Buyer journey and signal tracking ICP-based lead filtering CRM and MAP integrations Sales outreach integrations Best for: ABM teams seeking buyer-level visibility and action.

Kwanzoo Details

Vendor
Kwanzoo
Year Launched
2015
Location
Headquarters: Kwanzoo 100 Innovation Drive, Suite 105 San Jose, CA 95134
Deployment
cloud
Training Options
videos
Countries Served
All Countries
Languages
English, Spanish, French, German, Italian, Portuguese
Users
DRs, Account Executives, Marketing Managers.
Industries Served
Technology, B2B Companies, Marketing Agencies, Publishers, Sales Organizations
Tags
AI-powered, Account-Based Marketing (ABM), Sales Engagement.

Kwanzoo's In-App Market Place

Does Kwanzoo have an in-app market place?

Yes

How many Mini-Apps in the marketplace?

4

Mini Apps

Lead Management App: Allows for filtering and managing leads directly from de-anonymized visitor data.

Buyer Journey Tracker: Mini app tracking visitor journey across the site

providing insights for personalized engagement.

Sales Engagement Tools: Integrates with platforms like Salesloft and LinkedIn Sales Navigator to improve sales execution.

Pricing Options

Free trial
Free version
Request a quote
Promo Offer

Accepted Payment Currencies

USD ($), EUR (€), GBP (£), AUD (A$), CAD (C$), JPY (¥), CNY (¥), INR (₹), RUB (₽), BRL (R$), MXN ($), SGD (S$), ZAR (R)

Pros & Cons

  • Unique capability of identifying real buyers.
  • Integration with various sales and marketing tools.
  • Customizable filters for generating targeted leads.
  • Tracks buyer journeys in detail.
  • Leads generated do not roll over to the next month if unused.
  • Might require significant effort to set up optimal custom lead filters for the ICP.

Kwanzoo's Support Options

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