Optily logo

Optily

by Optily Inc. · Since 2011
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ActiveAvailable globallyCloud
Quick facts
VendorOptily Inc.
Year launched2011
StatusActive
LocationN/A
Countries servedGlobal
Languages2
IntegrationsN/A
Free tierNO
Free trialNO
Contact salesN/A

About Optily

Optily is a specialised image optimization tool that helps Webflow users improve website performance with less manual effort.

Optily is a specialised image optimization tool that helps Webflow users improve website performance with less manual effort. Its primary strengths are automatic CMS image compression, WebP conversion, and support for images in galleries, rich-text fields, and e-commerce collections. The ability to process multiple images, manage several websites, and track tasks makes it particularly useful for freelance developers and digital agencies. Its credit-based pricing is straightforward, with one-time packages that can suit occasional projects as well as larger workloads. Backup and restoration options also provide an important safeguard when modifying website images. However, Optily does not optimize ordinary Webflow assets outside supported CMS collections, and its desktop-only application limits mobile accessibility. Results may vary depending on the original images, and smaller files do not guarantee better search rankings or overall performance. Overall, Optily is a practical tool for Webflow professionals who manage image-heavy websites and want to reduce repetitive optimization work.

Pros & Cons

Pros
  • Automated optimization: Compresses multiple CMS images, saving time otherwise spent manually processing individual files.
  • WebP conversion: Supports modern image formats that can reduce bandwidth and improve website loading performance.
  • Agency-friendly pricing: Larger credit packages provide economical processing for freelancers and agencies managing multiple websites.
Cons
  • Webflow-specific functionality: Users of WordPress, Wix, Shopify, and other platforms cannot directly use its primary integration.
  • CMS-only limitation: Ordinary website assets outside supported CMS collections are excluded from its optimization workflows.
  • Desktop-only application: Mobile users cannot operate the optimization interface directly from phones or tablets.

Features

Key features

Automatic image compression

Reduces the file sizes of supported Webflow CMS images, potentially by up to 80%, depending on the image.

WebP conversion

Converts supported JPG, JPEG, and PNG images into WebP format for more efficient web delivery.

Webflow CMS integration

Connects directly to Webflow sites to access and process supported CMS images.

Additional features

Bulk image processing

Optimizes multiple images in a processing task, reducing repetitive manual work.

Advanced CMS field support

Handles images in CMS image fields, galleries, rich-text content, and supported e-commerce image fields.

Quality-conscious compression

Uses image compression designed to reduce file size while retaining visual quality.

Multiple website connections

Supports connecting multiple Webflow sites, making it useful for freelancers and agencies.

Background processing

Allows optimization tasks to continue without keeping the application tab open.

Pricing

Free trial
Free version
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Countries & Languages

Global
Countries served
2
Interface languages
27
Billing currencies

Interface languages

EnglishItalian

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇳CNY🇮🇳INR🇷🇺RUB🇧🇷BRL🇲🇽MXN🇸🇬SGD🇭🇰HKD🇸🇪SEK🇳🇴NOK🇨🇭CHF🇰🇷KRW🇹🇷TRY🇿🇦ZAR🇳🇿NZD🇦🇪AED🇸🇦SAR🇩🇰DKK🇵🇱PLN🇹🇭THB🇮🇩IDR🇲🇾MYR

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