Prezly logo

Prezly

by Prezly · Since 2020
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ActiveAvailable globallyCloud
Quick facts
VendorPrezly
Year launched2020
StatusActive
LocationLeuven, Belgium
Countries servedGlobal
Languages1
IntegrationsN/A
Free tierNO
Free trialYES
Contact salesYES

About Prezly

Prezly is a PR software platform that combines newsroom publishing, media contact management, email outreach, and analytics. It enables teams to create multimedia press releases, host branded newsrooms, and track journalist engagement.

Prezly is a comprehensive PR management platform designed to replace fragmented workflows like Excel spreadsheets and generic email tools. It centralizes the PR lifecycle by providing a dedicated CRM for media contacts, a CMS for publishing multimedia press releases, and an outreach engine for pitching. A core strength of the platform is its focus on 'presence'—rather than just sending one-off emails, Prezly helps teams build a searchable, branded newsroom that remains live and discoverable via search engines over time. The platform is particularly well-suited for PR agencies, startups, and global enterprises that need to manage complex contact lists and track engagement metrics like opens and downloads. While it offers robust features for multimedia storytelling and contact segmentation, users should be aware that enterprise-level features like SSO and custom site layouts are reserved for the highest pricing tier. The platform is highly accessible, offering a 14-day free trial and a range of support resources, including a help center and demo bookings.

Pros & Cons

Pros
  • Centralizes newsroom publishing, contact management, and email outreach in one platform.
  • Newsrooms are optimized for search engines to ensure long-term discoverability of press releases.
  • Provides detailed engagement tracking for emails and newsroom content.
  • Supports localization and auto-translation for global PR campaigns.
  • Offers a user-friendly interface that does not require coding skills to manage.
Cons
  • Enterprise-grade features like SSO and custom site layouts are restricted to the custom-priced tier.
  • Pricing is structured per-site and per-user, which may scale costs quickly for larger teams.
  • Advanced customization of newsroom layouts is limited compared to building a custom site from scratch.

Features

Key features

Online Newsrooms

Publish branded, SEO-ready newsrooms that allow journalists to discover and search for press releases.

Email Outreach

Send personalized email pitches with embedded stories and track opens, clicks, and replies in real-time.

Contact Management

Maintain a dedicated PR CRM to segment contacts by tag, location, industry, and engagement history.

Multimedia Storytelling

Create rich-media press releases with images, videos, and downloadable media kits.

PR Analytics

Monitor engagement metrics such as page views, bounce rates, and earned media coverage to optimize future campaigns.

Additional features

Customizable Themes

Choose and brand mobile-friendly newsroom themes without requiring developer intervention.

Auto-Translation

Support localization of newsroom content into over 60 languages.

Private Newsrooms

Create invite-only newsrooms to control access to sensitive announcements.

Subscribe Forms

Add forms to newsrooms to grow media contact lists organically.

Coverage Logging

Log and manage earned media coverage directly within the platform.

Domain Hosting

Host newsrooms on your own custom domain.

Team Collaboration

Invite team members to manage PR workflows and contact lists.

API Access

Build custom integrations or self-host newsrooms using Prezly APIs and SDKs.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Essential
EUR 100/mo
per user · billed monthly
  • 1 site
  • 1 user
  • Up to 5,000 contacts
  • Unlimited stories & campaigns
  • Full Analytics
Source: vendor pricing page →
Standard
EUR 250/mo
per user · billed monthly
  • 1 site
  • 2 users
  • Up to 10,000 contacts
  • White-label sites
  • Localisation and Auto-translations
Source: vendor pricing page →
Enterprise
Custom
contact sales for pricing

Custom site and user limits, Premium Onboarding, 24/7 support, SSO

Source: vendor pricing page →

Countries & Languages

Global
Countries served
1
Interface languages
1
Billing currencies

Interface languages

English

Billing currencies

🇪🇺EUR

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