TerraMap logo

TerraMap

by Map Marketing · Since 2001
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Active1+ countriesCloud
Quick facts
VendorMap Marketing
Year launched2001
StatusActive
Location1‑51‑1 Hatsudai, Shibuya‑ku, Tokyo 151‑0061, Japan.
Countries served1+
Languages1
Integrations
Free tier
Free trial
Contact sales

About TerraMap

TerraMap is a GIS software platform from Map Marketing that supports area marketing and commercial zone analysis. It provides features like the latest data availability, industry-leading maintenance service, and telework compatibility so users can efficiently analyze market segments. TerraMap is part of a comprehensive suite designed to assist in area marketing decisions with up-to-date demographic insights, including income data and future population forecasts. The TerraMap Web Plus version offers advanced GIS capabilities through an easy-to-use web interface. Key capabilities: area marketing analysis commercial zone analysis latest demographic data telework support industry-leading maintenance Best for: marketing professionals that need data-driven insights for strategic decision-making.

TerraMap stands out as a specialized, mature GIS platform tailored for area marketing, store location planning, and trade-area analysis in Japan. Because it combines detailed nationwide maps with rich demographic and statistical data, it enables businesses to perform location analysis, customer distribution mapping, and market segmentation — all with minimal GIS expertise. The variety of editions (Standard, DX, Web, Web Plus, and now Cloud) allows flexibility: small companies can start with web‑based subscriptions, while larger enterprises or those needing more control can opt for standalone licenses. Notably, the built-in analytics (trade‑area creation, Huff-model sales potential simulations, people-flow / foot traffic analyses) make it more than just a mapping tool — it becomes a decision‑support system for marketing, retail expansion, and strategic planning. The presence of a Web API also suggests potential for integrating TerraMap data into custom dashboards or BI workflows. However, the tool is highly Japan‑centric: all base data (maps, addresses, demographic databases) are Japan-specific, which significantly limits its applicability outside Japan unless you supply your own data and accept limitations.

Pros & Cons

What users like
  • +Provides comprehensive and up-to-date demographic and map data for precise trade-area analysis
  • +Supports multiple trade-area creation methods including time-based and transit-based analysis for better market planning
  • +Offers predictive population and income data for long-term business and marketing strategies
  • +Web-based editions allow multi-user access and telework capabilities for team collaboration
  • +Automatic report generation simplifies presentation of analysis results for stakeholders
What users flag
  • High-spec editions are expensive, which may not be cost-effective for small businesses
  • Dependent on vendor’s annual data updates, which may delay the use of real-time information
  • Specialized for marketing and trade-area analysis, so general GIS functionality may be insufficient
  • Advanced analytics functions may have a learning curve for users unfamiliar with GIS or statistical analysis

Features

Key features

Nationwide maps with demographic data
Provides detailed maps combined with population, household, and census data for trade-area analysis
Trade-area creation
Allows creation of circular, free-hand, drive-time, walking-time, and transit-time trade areas for accurate location analysis
Time-based trade area analysis
Enables analysis of customer reach based on different travel times by car, train, or walking
Annual income and estimated household data
Supports analysis based on income brackets and estimated households for targeted marketing
Future population data
Includes predictive population statistics to support long-term planning and expansion strategies
Chain store and facility data integration
Displays major chain stores, supermarkets, and financial institutions for competitive and market analysis
Automatic report generation
Generates trade-area and demographic reports quickly for presentations and business decision-making

Additional features

Nationwide base map with town, district, and mesh polygons
Provides maps at 250m, 500m, and 1km resolution for precise spatial analysis
Integrated census and demographic data
Offers population, households, daytime population, and other statistical data for accurate analysis
Trade-area creation with multiple modes
Supports circular, free-hand, drive-time, walking-time, and transit-time areas
Huff model sales potential estimation
Calculates store attraction and sales potential within trade areas
People-flow and foot traffic analysis
Analyzes visitor movement and volume within trade areas
High-precision geocoding
Maps addresses down to house number and lot for exact location analysis
Data sharing and collaboration
Enables multiple users to work on the same project and share analysis results
Annual updates of maps and data
Provides the latest administrative boundaries, census data, and chain store locations
Flexible output formats
Produces maps, exportable reports, and overlays suitable for presentations or business use
Macro function for automation
Automates repetitive analysis tasks to save time and reduce errors

Pricing

Free trial
Free version
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Countries & Languages

1
Countries served
1
Interface languages
1
Billing currencies

Available in

Japan

Interface languages

Japanese

Billing currencies

🇯🇵JPY

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