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Touchpoint CX

by Touchpoint Group · Since 2000
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ActiveAvailable globallyCloud
Quick facts
VendorTouchpoint Group
Year launched2000
StatusActive
Location117 St George's Bay Rd, Textile Centre, Level 3, Suite 3.8, Parnell, Auckland 1052 New Zealand
Countries servedGlobal
Languages13
IntegrationsN/A
Free tierN/A
Free trialN/A
Contact salesYES

About Touchpoint CX

Touchpoint CX is a Customer use Management (CX) platform from Touchpoint Group that amplifies the Voice of the Customer (VoC) and converts feedback into real-time insights and actions. It includes Customer Intelligence Ecosystems, Customer Complaints reporting, and Mobile App Analysis so organizations can better understand customer needs and improve satisfaction. The platform also supports Mobile App Global Benchmarking and features the prestigious Banking App Awards 2023 recognition. This data-driven approach allows businesses to identify areas for improvement and proactively address customer concerns. Key capabilities: Customer Intelligence Ecosystems Customer Complaints VoC Mobile App Analysis Mobile App Global Benchmarking Best for: companies that need to improve their customer engagement strategies.

Touchpoint CX by Touchpoint Group is a cloud-based enterprise experience management platform designed to centralize and analyze customer feedback data. Its primary purpose is to transform Voice of Customer (VoC) initiatives into actionable insights, enabling organizations to improve customer satisfaction and resolution processes. Key features include comprehensive feedback collection across multiple channels, real-time issue tracking, interactive resolution systems, and powerful analytics reporting functions. The platform is particularly beneficial for roles such as Customer Experience Managers, Call Center Teams, Data Analysts, Marketing Teams, and Operational Managers.([touchpointgroup.com](http://touchpointgroup.com)) The user interface of Touchpoint CX is designed with usability in mind, offering an easy-to-use layout that combines dashboards with interactive resolution systems. Users can navigate through various modules seamlessly, accessing tools for feedback collection, analytics, and case management. The interface supports real-time engagement, allowing employees to respond promptly to customer issues as they arise. This intuitive design ensures that teams can focus on enhancing customer experiences without being hindered by complex navigation or cumbersome processes.([GoodFirms](https://www.goodfirms.co/software/touchpointcx?utm_source=chatgpt.

Pros & Cons

Pros
  • Real-time Capabilities: Enables businesses to monitor and respond to issues as they occur.
  • Closed-Loop System: Facilitates efficient resolution and follow-up on customer feedback.
  • Powerful Analytics and Reporting: Provides tools to identify trends, understand impact, and track performance over time.
  • Journey-Based Analysis: Allows for understanding and improving specific customer journeys.
  • Scalability: The case management tool is designed for thousands of employees.
  • Security: ISO 27001 certification indicates a strong commitment to data security.
Cons
  • Potentially Complex for Small Businesses: The "enterprise experience management platform" description might suggest a level of complexity and features that smaller businesses may not need.
  • No Explicit Pricing Information: The website doesn't provide any details about the cost of the platform.
  • Focus Primarily on Customer Feedback: While comprehensive, it might not integrate deeply with other business systems beyond feedback channels.
  • Requires Commitment to Action: The platform's value is heavily dependent on the organization's willingness and ability to act on the insights provided.

Features

Key features

Enterprise Experience Management

A platform designed for managing and improving customer experience at an enterprise level.

Unified Feedback Collection

Gathers customer feedback from multiple channels (phone, in-store, email, mobile app, messaging, social).

Real-time Issue Tracking

Allows businesses to monitor customer and employee issues as they happen.

Actionable Insights

Combines dashboards, an interactive resolution system, and powerful analytics to drive immediate action.

Automated Closed-Loop Workflow

Enables efficient responding to and resolving customer issues.

Powerful Dashboards and Analytics

Provides tools to analyze trends, understand impact on key metrics, and identify root causes.

Tailored Journey Dashboards

Tracks customer effort and experience across specific customer journeys.

ISO 27001 Certified

Ensures high standards of data security and privacy.

Additional features

Enterprise Experience Management Platform

The core offering of TouchpointCX.

Easy-to-Use Interface

Emphasizes user-friendliness.

Combines Dashboards

Offers visual summaries of key metrics.

Interactive Resolution System

Facilitates the process of addressing customer feedback.

Powerful Analytics Reporting Function

Provides in-depth analysis of customer data.

Ensure Feedback is Sent to the Right People

Enables efficient routing of feedback for action.

Take Immediate Action

Focuses on enabling timely responses to customer issues.

Improve Customer Satisfaction

A key goal of the platform.

Improve Resolution

Aims to enhance the effectiveness of issue resolution.

Comprehensive Feedback Collection
Transform Voice of Customer initiatives into real-time insights and action.
Listen and reach out to customers across various channels.
Phone feedback collection.
In-store feedback collection.
Email feedback collection.
Mobile app feedback collection.
Mobile messaging feedback collection.
Social review sites feedback collection.
Unify collection efforts by gathering all feedback into one location.
Take Advantage of TouchpointCX and Engage with Your Customers in Real Time

Highlights real-time engagement capabilities.

Keep Track of Issues Your Customers and Employees are Experiencing in Real Time

Focuses on real-time monitoring.

Retain Your Customers by Discovering Problems That Your Call Centre Encounters the Moment They Happen

Specifically mentions call center issue detection.

Track and Analyse Data Over Time

Enables trend analysis.

Take Action Before Your Customers Become Frustrated

Proactive issue resolution.

Identify and Fix Problems Before They Become Too Difficult to Track

Early problem detection and resolution.

Find the Cause Behind the Score

Root cause analysis capabilities.

Close the Loop by Taking the Right Action, Every Time

Emphasizes effective issue resolution.

Spend More Time on Why the Issue Happened by Identifying Common Trends

Focuses on trend identification.

Give Your Employees the Right Tools Allowing Them to Respond and Recover At-Risk Customers as Soon as Their Negative Experience is Reported

Empowers employees for effective recovery.

Robust Case Management Tool for Thousands of Employees

Scalable issue management.

Automated and Scaled Closed Loop Workflow

Efficient issue resolution process.

Analyse Trends in Your VoC Data with Powerful Dashboards

Visual trend analysis.

Embedded Analytics

Provides integrated analytical capabilities.

Quick Understanding of How Customer Experience Relates to Operational Metrics

Connects CX with business performance.

Flexible Reporting

Customizable reporting options.

See How Metrics Differ or Change Over Time for Any Segment, Interaction or Customer Journey

Granular data analysis.

Focus on the Areas That Need the Most Attention

Prioritization based on data insights.

Detect New Issues and Trends as They Arise

Early detection of emerging problems.

Eliminating Blind Spots

Provides comprehensive visibility into customer experience.

Highlighting Unexpected Problems

Identifies unforeseen issues.

Improve Business Outcomes with TouchpointCX

The overall goal of the platform.

Collect Feedback on Key Customer Journeys

Journey-specific feedback collection.

Report Using Tailored Journey Dashboards

Journey-based reporting.

Track Customer Effort and Experience Across Multiple Channels and Interactions

Comprehensive journey analysis.

Explore Individual Examples Against Your Benchmarks

Detailed case analysis.

Understand How These Journeys Play Out in Real Life

Real-world journey insights.

Make Improvements That Will Have a Downstream Impact on Your Business Outcomes

Focuses on driving tangible business results.

Voice of Customer Solutions That Improve Business Performance

The core value proposition.

Ensure Feedback is Sent to the Right People (Repeated)

Emphasizes efficient feedback routing.

Quickly and Efficiently Generate Immediate Action (Repeated)

Highlights speed and efficiency in response.

Improve Customer Satisfaction and Resolution (Repeated)

Reinforces key outcomes.

ISO 27001 Certified

High security standards.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Countries & Languages

Global
Countries served
13
Interface languages
9
Billing currencies

Interface languages

EnglishSpanishFrenchGermanPortugueseDutchItalianJapaneseChineseRussianArabicKoreanTurkish.

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇨🇦CAD🇦🇺AUD🇯🇵JPY🇨🇭CHF🇨🇳CNY🇸🇪SEK

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