influence logo

influence

by Marmont · Since 2016
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Active1+ countriesCloud
Quick facts
VendorMarmont
Year launched2016
StatusActive
LocationBoulder, Co US
Countries served1+
Languages1
Integrations3+
Free tier
Free trial
Contact sales

About influence

Influence is a software platform from Marmont that focuses on social media analytics. It provides insights into audience engagement, influencer performance, and campaign metrics so users can improve their social media strategies. The platform offers real-time data tracking, customizable reporting, and competitor analysis features to help brands make informed decisions. Users can evaluate their social media impact and adjust their tactics accordingly. Key capabilities: audience segmentation engagement tracking report generation competitor analysis campaign performance monitoring Best for: marketing teams that need to analyze social media effectiveness.

Influence is a comprehensive software solution designed to streamline and optimize various aspects of brand management, sales enablement, and social media marketing. One of its standout features is its intuitive user interface, which allows users to navigate seamlessly through different functionalities. The user interface of Influence is well-designed and user-friendly, with clear menus and options that make it easy for users to access the tools they need. The software also includes unique design elements that enhance the overall user experience, such as customizable dashboards and real-time analytics. What sets Influence apart from its competitors is its advanced marketing analytics capabilities, which provide users with in-depth insights into their campaigns and customer engagement. The software also offers innovative features for influencer marketing, allowing users to identify and collaborate with key influencers in their industry. In terms of performance, Influence is highly efficient and reliable, even when managing large datasets or complex operations. The software is also compatible with a wide range of platforms and can integrate seamlessly with other tools, making it a versatile choice for businesses of all sizes.

Pros & Cons

What users like
  • +• Streamlined campaign management for influencer marketing.
  • +• In-depth influencer discovery features with detailed profile information.
  • +• Comprehensive analytics for tracking ROI and campaign success.
  • +• Payment management directly within the platform.
  • +• User-friendly interface for managing influencer relationships.
What users flag
  • • Pricing may be high for small businesses or influencers.
  • • Limited to influencer marketing, lacking full marketing automation features.
  • • Requires substantial data input to get the most out of the platform.
  • • Overwhelming for beginners unfamiliar with influencer marketing strategies.
  • • May not have as many influencers in very niche markets compared to larger platforms.

Features

Key features

• Influencer Discovery
Allows brands to find influencers in their niche using filters and search tools.
• Campaign Management
Helps plan, track, and manage influencer marketing campaigns.
• Performance Analytics
Tracks campaign performance metrics like engagement, reach, and ROI.
• Influencer Payments
Streamlines the process of paying influencers and managing financial transactions.
• Collaborative Tools
Facilitates communication and collaboration between brands and influencers.

Additional features

• Influencer Profiles
View detailed profiles of influencers, including their audience, engagement rates, and past collaborations.
• Campaign Automation
Automates influencer outreach, follow-ups, and campaign management.
• Content Creation Support
Provides tools for content approval and collaboration on posts.
• Integrations
Connects with social media platforms and other marketing tools for seamless management.
• Reporting and Dashboards
Offers customized reports and dashboards for tracking influencer campaign results.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Pro

USD 600

Countries & Languages

1
Countries served
1
Interface languages
1
Billing currencies

Available in

All Countries.

Interface languages

English

Billing currencies

🇺🇸USD

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