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Calltracks

by Calltracks · Since 2004
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Active1+ countriesCloud
Quick facts
VendorCalltracks
Year launched2004
StatusActive
LocationOffice address The Old Chandlery, Burnham Yacht Harbour, Foundry Lane, Burnham-on-Crouch, CM0 8BL, GB
Countries served1+
Languages1
Integrations4+
Free tier
Free trial
Contact sales

About Calltracks

Calltracks is a call tracking software from Calltracks that helps businesses understand their marketing effectiveness. It provides call tracking, call recording, and analytics so companies can measure the ROI of their campaigns. The software allows users to identify which marketing channels drive phone calls, helping to allocate budgets more effectively. Calltracks also features integration with popular CRM systems and offers real-time reporting to ensure accurate data analysis. Key capabilities: call tracking call recording analytics CRM integration real-time reporting Best for: marketers and business owners that need to assess the performance of their advertising initiatives.

Calltracks by Calltracks is an advanced call tracking and analytics platform that provides businesses with the tools they need to measure the effectiveness of their marketing campaigns and improve ROI. By assigning unique phone numbers to different marketing channels, it enables businesses to track call data and understand which campaigns drive phone interactions. This insight is invaluable for organizations seeking to optimize their marketing strategies and allocate budgets effectively. Equipped with features like call recording, call scoring, dynamic number insertion, and integration with popular analytics tools, Calltracks delivers a robust solution for businesses looking to harness the power of data. The software's user interface is thoughtfully designed to prioritize ease of use and efficiency. Its dashboard is clean and intuitive, allowing users to navigate through features and access critical information seamlessly. The layout is well-organized, with customizable dashboards that cater to specific user needs. Real-time data visualization adds an interactive dimension to the experience, enabling businesses to monitor campaign performance and call metrics at a glance.

Pros & Cons

What users like
  • +• Provides detailed call tracking data, including source, medium, keyword, and campaign
  • +• Offers real-time call tracking information, allowing for immediate analysis and optimization
  • +• Integration with Google Analytics for seamless reporting and data analysis
  • +• Enables users to assign unique phone numbers to different marketing channels for accurate tracking
  • +• Customizable reporting and analytics dashboard to easily track and measure campaign effectiveness
What users flag
  • • Limited customization options for reports and call tracking settings
  • • Steep learning curve for new users, leading to potential confusion and frustration
  • • Lack of integration options with popular CRM and marketing automation platforms
  • • Limited customer support options, leading to slow resolution of technical issues

Features

Key features

1. Call Attribution
Reveals exactly what drives phone sales and uncovers your most valuable leads.
2. Marketing Optimization
Helps allocate marketing spend to the most valuable channels, improving ROI.
3. Comprehensive Analysis
Provides daily, weekly, and monthly reports detailing the marketing attributes that prompted each call.
4. Intelligent Decision Making
Allows you to discover which campaigns, URLs, and keywords drive calls and sales.
5. Call Recording & Transcription
Enables you to listen back to calls, identify issues, track performance, and gauge sentiment.
6. Budget Optimization
Highlights your most valuable channels, helping you reduce cost per lead and increase revenue.

Additional features

1. Call Tracking
Tracks inbound calls to identify their source.
2. Call Attribution
Determines the specific marketing campaigns, URLs, and keywords that generate calls.
3. Dynamic Number Insertion
Displays unique phone numbers to website visitors based on their source, enabling precise tracking.
4. Offline Media Tracking
Extends call tracking to offline marketing efforts like print ads or billboards using unique phone numbers.
5. Sales Linking
Connect calls to actual sales data for comprehensive performance analysis.
6. Daily, Weekly, and Monthly Reports
Provides detailed call data, including marketing attributes.
7. Customizable Dashboards
Allows you to tailor your view of key performance indicators.
8. Real-Time Data Access
See your call data as it comes in.
9. ROI Tracking
Measures the return on investment for different marketing channels.
10. Lead Source Identification
Identifies the most valuable sources of inbound leads.
11. Campaign Optimization
Helps refine marketing campaigns based on call performance data.
12. Budget Allocation
Guides more effective marketing budget allocation.
13. Call Recording
Records calls for quality assurance, training, and compliance.
14. Call Transcription
Converts recorded calls into text for easier analysis and sentiment gauging.
15. Call Monitoring
Allows for real-time monitoring of calls.
16. Speech Recognition Software Integration
Supports speech recognition for advanced call analysis.
17. Google Analytics
Creates events in Google Analytics for offline media and integrates call data.
18. Google Ads
Integrates with Google Ads for comprehensive campaign performance analysis (including call extensions).
19. Other Systems
The text mentions the ability to integrate with other systems, although it doesn't specify which ones.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Base Pricing

GBP 99

Countries & Languages

1
Countries served
1
Interface languages
13
Billing currencies

Available in

All Countries.

Interface languages

English

Billing currencies

🇺🇸USD🇪🇺EUR🇬🇧GBP🇦🇺AUD🇨🇦CAD🇯🇵JPY🇨🇭CHF🇳🇿NZD🇭🇰HKD🇸🇬SGD🇸🇪SEK🇩🇰DKK🇳🇴NOK

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