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WebwinkelKeur

by WebwinkelKeur · Since 2010
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Active1+ countriesCloud
Quick facts
VendorWebwinkelKeur
Year launched2010
StatusActive
LocationMoutlaan 32, 7523 MD Enschede, Nederland
Countries served1+
Languages1
IntegrationsN/A
Free tierNO
Free trialNO
Contact salesNO

About WebwinkelKeur

Webwinkelkeur is a Dutch trustmark and review system for e-commerce businesses. It combines a webshop quality mark with customer review collection to increase consumer trust and sales for online stores.

Webwinkelkeur is a service for e-commerce businesses, primarily in the Netherlands, that combines a webshop trustmark with a customer review system. The platform aims to increase consumer trust and boost sales by verifying that online stores comply with legal standards and by facilitating the collection of authentic customer feedback. Key features include automated review invitations, customizable widgets for displaying reviews on-site, and integration with Google for seller ratings. The service also provides members with legal document templates and offers dispute mediation. Pricing is subscription-based with different tiers available, including a basic plan for the trustmark and more advanced plans that add automated review collection and product review capabilities. The platform is a web-based SaaS solution.

Pros & Cons

Pros
  • Combines a legal compliance trustmark with a customer review system, enhancing credibility.
  • Automates the process of collecting customer and product reviews.
  • Integrates with Google to display seller ratings in search results, improving visibility.
  • Provides legally-vetted document templates for terms and conditions and privacy policies.
  • Offers dispute mediation, providing a safety net for both consumers and businesses.
Cons
  • Higher review volumes increase the subscription cost.
  • Product-review display and Google product-review integration require an additional paid feature.
  • Some advanced functionality depends on the webshop platform being used

Features

Key features

Webshop Trustmark

Provides a quality mark for approved webshops, indicating they meet legal requirements and reliability standards.

Automated Review Collection

Automatically invites customers to leave reviews after a purchase to build social proof.

Review Widgets

Offers various widgets to display customer and product reviews directly on the e-commerce site.

Google Seller Ratings

Integrates with Google to show star ratings in search results, potentially increasing click-through rates.

Dispute Mediation

Offers independent mediation for disputes between consumers and member webshops.

Legal Document Templates

Provides members with legally checked templates for terms and conditions and privacy policies.

Additional features

Product Reviews

Collects and displays reviews for specific products, not just the overall store.

Public Profile Page

Each member gets a profile page on Webwinkelkeur showcasing their trustmark status, reviews, and company information.

Multi-Shop Support

Allows businesses to manage multiple webshops from a single account.

Review Moderation

Provides tools to manage and respond to customer reviews, both publicly and privately.

External Review Display

Capable of importing and displaying reviews collected from other platforms.

Pricing

Free trial
Free version
Request a quote
Promo Offer

Monthly plans

Start
EUR 6/mo
flat rate · billed monthly
  • WebwinkelKeur trustmark
  • Public member profile
  • Legal documents and updates
  • Complaint mediation
  • Up to 5 webshops in one account
  • 15 automatic review invitations per month

The START package focuses on the core trustmark, legal support, and basic review functionality.

Source: vendor pricing page →
Plus
EUR 9/mo
flat rate · billed monthly
  • Everything in START
  • Automatic review invitations
  • Customizable review widgets
  • Multi-platform review invitations
  • AI-powered review-response suggestions
  • From 150 review invitations per month
  • One-click reviews

Plus is designed for shops that want automated review collection and broader review-management functionality

Source: vendor pricing page →
Pro
EUR 16.5/mo
flat rate · billed monthly
  • Everything in PLUS
  • Multilingual review invitations
  • Automatic review and response translations
  • International Valued Shops trustmark
  • Multilingual legal documents
  • From 600 review invitations per month
  • International webshop visibility

Pro is designed for webshops serving customers across multiple European markets.

Source: vendor pricing page →

Countries & Languages

1
Countries served
1
Interface languages
1
Billing currencies

Available in

Netherlands

Interface languages

Dutch

Billing currencies

🇪🇺EUR

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